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Discovering Answers: Research Methods for Public Relations
Author(s): Donnalyn Pompper
Welcome to the strategic and creative world of research methods for addressing organizational problems and maximizing opportunities with clear goals and objectives—and evaluating strategic public relations campaigns and projects. Curiosity drives the public relations engine as we seek to discover as...about product
Thriving in College and Beyond: Research-Based Strategies for Academic Success and Personal Development: Concise Version
Author(s): Joseph B Cuseo, Aaron Thompson, Michele Campagna
Thriving in College & Beyond: Research-Based Strategies for Academic Success and Personal Development covers the full range of topics and issues that impact student success. Content is delivered through a variety of educational formats and learning modalities, including snapshot summaries, concept m...Small Group Communication: Principles in Action
Author(s): Teresa M. Patterson, Cynthia Luna
The uncertainty of instructional delivery during the Covid-19 crisis has created new challenges for community college instructors. Many instructors have been forced to instantly shift from the brick and mortar classroom to a virtual online environment. In addition, many companies and organizations ...Improv(e) Business: Developing Skills for Personal and Professional Success
Author(s): Gary Shields, Rico Bruce Wade, Kari Goetz
Being able to improvise and adapt to changing environments is an important skill. So important, in fact, that most people improvise something in their lives every single day, given the complexity of our lives and the ubiquitous nature of change in modern society. Despite the frequency of improvising...Communication Ethics Literacy: Dialogue and Difference
Author(s): Janie Fritz, Leeanne McManus, Michael Kearney
Communication ethics is imperative in the 21st century as the prevalence of conflicting opinions endangers successful, respectful communication. Utilizing a dialogic approach to ethical communication, Communication Ethics Literacy: Dialogue & Difference provides a timely review of classic communicat...about product
The Need for Weed: Marijuana Policy and Public Politics in the Criminal Justice System
Author(s): Kellie A. Wallace, Scott H. Belshaw, Jared R. Dmello
Cannabis is everywhere! Whether you call it weed, pot, or marijuana, cannabis by any other name is still cannabis. From your stereotypical street drug dealer to medical cannabis dispensaries to courtrooms across America, we cannot escape the hot buzz that is weed. While it may be hot, it is nothing ...Entrepreneurial Family Business: From Survival to Success
Author(s): Dianne Welsh
Entrepreneurial Family Business: From Survival to Success is a comprehensive look at the impactful elements surrounding family business and entrepreneurship throughout time. It emphasizes the importance of overlap between family, business, and ownership by utilizing story-telling techniques. By expl...Supply Chain Simplified
Author(s): James Kirby Easterling
Supply Chain Simplified was written to explain the various facets of supply chain management: the people, processes, and systems used in what is now the hottest field in business, in a way that everyone can understand. Whether you’re a high school or college student preparing for your future, someon...Geology of National Parks
Author(s): David A. Foster, David Hacker, Ann G Harris
The National Parks of the United States preserve our nation's iconic landscapes and some of the finest examples of geologic heritage. From glaciers to caves, volcanoes to canyons, or mountains to coral reefs, the nation's geologic features and landforms have been an important part of the American ex...Geologic Disasters Workbook with Applications to Physical Geology and Oceanography
Author(s): David M Best, Mario V Caputo
Our planet is a dynamic place. Geologic Disasters Laboratory provides hands-on learning experiences for students to better understand the geologic concepts behind the disasters they are studying.The individual laboratories featured in this book are created to fit with courses using Earth’s Natural H...