Event Management Blueprint: Creating and Managing Successful Sports Events

Author(s): Heather Lawrence Benedict, Michelle Wells

Written from a practitioner's viewpoint, Event Management Blueprint: Creating & Managing Successful Sports Events bridges the gap between classroom instruction and on-the-job required tasks by providing current and future event managers with an event management template that can be used in the sport...

Applied Freshwater Stream Ecology

Author(s): THOMAS SHAHADY

Applied Freshwater Ecology explains the study of water quality in a river system. It begins in the field of applied science showing how information is acquired and disseminated. Turning to understanding of the stream system, the book explains the unique properties of water and streams in the landsca...

So You Want to be a CSI?

Author(s): Susan Clutter, Leggie Boone, David McGill

Crime scene investigation isn't an academic, cut-and-dry process. There is no set of ideal procedures that universally applies to all crime scene processing. Isn't it time for a textbook that reflected that?So You Want to be a CSI? presents Crime Scene Investigation as students would encounter it in...

Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era

Author(s): THOMAS R. FLYNN, James R. Smith, Michael Walsh

The entire Integrated Marketing Communication ecosystem is alive 24/7 every day. Data skills and knowing metrics are more important than ever.Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era is a data-driven, consumer centric approach that’s in sync with today’s al...

Hospitality Information Technology: Learning How to Use It

Author(s): Galen R Collins, Cihan Cobanoglu, Anil Bilgihan, Katerina Berezina

New Ninth Edition Now Available!The hospitality industry is quickly becoming automated, leading to greater efficiency, better customer service, and ultimately, increased profits. As a result, it is imperative that a person wishing to enter the hospitality business be familiar with the technology pro...

Gangs

Author(s): Mario L. Hesse, Christopher J. Przemieniecki

Explore the gang phenomenon with respect to the core components of the criminal justice system: the police, the courts, and corrections.Gangs specifically and sufficiently covers essential gang topics as well as groundbreaking information on new topics. This text presents a traditional and brief ove...

Human Trafficking: Intelligence and Investigation

Author(s): Heather Zurburg King

Human Trafficking: Intelligence and Investigation is an innovative approach to understanding and combating human trafficking. From the lens of the criminal justice discipline, the textbook provides a practical resource for how to gather intelligence related to human trafficking cases and apply neces...

Career Success

Author(s): Marsha Fralick

Career Success helps students increase self-understanding by exploring their personality types, multiple intelligences, interests, and values along with matching careers. It provides information on current career trends, the career decision making process, educational planning, and researching caree...

Native American College and Career Success

Author(s): Marsha Fralick, Beatrice Zamora Aguilar, Larry Gauthier

The book is based on the premise that education for Native American and Indigenous students begins with a positive self-concept. For these students, positive self-concept includes pride in their cultural background.Chapters contain a section titled “Stories from the Elders” or “Interviews with the E...

Essential Biology: An Applied Approach

Author(s): Peter Daempfle

Essential Biology: An Applied Approach is a textbook intended for introductory college biology courses. It uses a society-based approach to guide readers to appreciate biology as it applies to current and historic cultural issues. Essential Biology serves the traditional undergraduate biology curric...