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Discovering Answers: Research Methods for Public Relations
Author(s): Donnalyn Pompper
Welcome to the strategic and creative world of research methods for addressing organizational problems and maximizing opportunities with clear goals and objectives—and evaluating strategic public relations campaigns and projects. Curiosity drives the public relations engine as we seek to discover as...Improv(e) Business: Developing Skills for Personal and Professional Success
Author(s): Gary Shields, Rico Bruce Wade, Kari Goetz
Being able to improvise and adapt to changing environments is an important skill. So important, in fact, that most people improvise something in their lives every single day, given the complexity of our lives and the ubiquitous nature of change in modern society. Despite the frequency of improvising...Cruise Ship Management and Leadership: Hospitality on the High Seas
Author(s): Frederick DeMicco, Ryan Wootten
Cruise Ship Management & Leadership provides students with an integrated approach to learning the basics of Cruise Ship Management and cruise career opportunities. Students will receive an overview of the cruise ship management environment, the functional areas of cruise ship management, including m...about product
Thriving in College and Beyond: Research-Based Strategies for Academic Success and Personal Development: Concise Version
Author(s): Joseph B Cuseo, Aaron Thompson, Michele Campagna
Thriving in College & Beyond: Research-Based Strategies for Academic Success and Personal Development covers the full range of topics and issues that impact student success. Content is delivered through a variety of educational formats and learning modalities, including snapshot summaries, concept m...about product
Thriving in College and Beyond: Research-Based Strategies for Academic Success and Personal Development
Author(s): Joseph B Cuseo, Aaron Thompson, Michele Campagna
Thriving in College & Beyond: Research-Based Strategies for Academic Success and Personal Development covers the full range of topics and issues that impact student success. Content is delivered through a variety of educational formats and learning modalities, including snapshot summaries, concept m...Geology of National Parks
Author(s): David A. Foster, David Hacker, Ann G Harris
The National Parks of the United States preserve our nation's iconic landscapes and some of the finest examples of geologic heritage. From glaciers to caves, volcanoes to canyons, or mountains to coral reefs, the nation's geologic features and landforms have been an important part of the American ex...Algebra for Calculus: A Guided Inquiry
By: The POGIL Project, Catherine Bénéteau, Zdenka Guadarrama, Jill E. Guerra, Laurie Lenz, Andrei Straumanis
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Algebra for Calculus: A Guided Inquiry
Author(s): The POGIL Project, Catherine Bénéteau, Zdenka Guadarrama, Jill E. Guerra, Laurie Lenz, Andrei Straumanis
These guided activities were written because much research has shown that more learning takes place when the student is actively engaged and when ideas and concepts are developed by the student, rather than being presented by an authority - a textbook or an instructor. The activities presented are s...Entrepreneurial Family Business: From Survival to Success
Author(s): Dianne Welsh
Entrepreneurial Family Business: From Survival to Success is a comprehensive look at the impactful elements surrounding family business and entrepreneurship throughout time. It emphasizes the importance of overlap between family, business, and ownership by utilizing story-telling techniques. By expl...History and Tradition of Jazz
Author(s): Thomas E Larson
History and Tradition of Jazz is not just a story of jazz music and musicians, but the struggle to achieve, create, and invent for the sake of this musical art form. The publication features stories and legends of important events and people who shaped jazz history, while addressing how the music h...The Musical Experience
Author(s): John Chiego, Joel S. Schnackel
The Musical Experience is a seamlessly integrated enhanced learning package that features a thematic approach to music appreciation— each theme is described along a historical timeline.Whether it is music to Celebrate, Music from the Stage, or Music for Mourning, the reader will associate the music ...