Retail Marketing: Managing for Fast-Changing Consumer Demands, Technology, and Trends

Author(s): DEXTER PURNELL, KIMBERLY LEGOCKI

Our unique textbook is designed to revolutionize learning in the post-pandemic world by presenting retail marketing concepts in an easily digestible and concise format. We aim to simplify comprehension and create an engaging and enjoyable learning journey for our readers.Each chapter focuses on four...

Research Methods in Psychology

Author(s): Josh Muller

Research in Psychology: From Start to Finish is a step-by-step introduction of the research process. It has been written to coincide with a semester-long research project and associated tasks – i.e., development of research questions and hypotheses, learning how to conduct a literature review, deter...

A Systemic Approach to Substance Abuse & Addiction: The Power of Society

Author(s): Michele Mahr

The author, Michele M. Mahr, has a Ph.D. in Rehabilitation Psychology and combines her personal experiences with her role in academia in her life of research, substance abuse, and addiction. Students, health care practitioners, and professors will find this book valuable as a resource in a variety o...

Bit by Brick: Computing Architectural Design

Author(s): Ganapathy Mahalingam

Bit by Brick: Computing Architectural Design contains innovative ideas that include a computer-based design system for passing an architectural Turing test, representing architectural entities as virtual computers, representing architectural design as the interaction of a network of computers, using...

Understanding Logic

Author(s): Samuel H. LiPuma, Mark A. Thorsby

Understanding Logic was developed to provide the introductory logic student with an interactive and effective electronic textbook.  This text is distinguished by the tone of the writing and is unique in terms of its seamless access to embedded supplemental material.  The supplemental material includ...

Chemistry Survival Manual

Author(s): W Lin Coker

The Darkest Timeline

Author(s): Noah Stepro

Engineering Ethics for a Sustainable Future-Preliminary Edition

Author(s): Kory P. Schaff, Tonatiuh Rodriguez-Nikl

In Engineering Ethics for a Sustainable Future, faculty, students, and professionals alike will find an accessible and comprehensive approach to the study of ethics in engineering, computer sciences, technology, and environmental studies, emphasizing inclusion and equity in theory and practice and p...

Developing the Professional Educator: A Little Planning (with Options) Goes a Long Way

Author(s): Tami Shelley

College to Career: Making the Most of Your Journey

Author(s): Jamie Peterson, Kristie Campana

Where are you going? How are you going to get there? What tools will you need for the journey? And what tools do you need for your destination? These questions and more are explored in this book as college students – regardless of whether they are in their first year or fifth year – prepare for t...