Becoming a Critic: An Introduction to Analyzing Media Content

Author(s): Rebecca Curnalia, Cary Wecht, Amber Ferris

Filling a void in the media theory, methods, and literacy market, Becoming a Critic is an introduction to current and approachable theory and research on media content. By addressing undergraduate readers as student scholars, the reader is taught to objectively assess the content and implications of...

Cornerstones for College Success

Author(s): Robert Sherfield, Patricia Moody

Set to be released in a new eighth edition through Kendall Hunt Publishing, Robert Sherfield and Patricia Moody’s Cornerstones for College Success addresses the needs and challenges students in two year programs will encounter during their studies.Suitable for first year success, introduction to col...

Cornerstones for Community College Success

Author(s): Robert Sherfield, Patricia Moody

Cornerstones for Community College Success helps readers to discover their academic, social, and personal strengths so that they can build on them, and to provide concrete and useful tools that will help them make the changes necessary for their success. The authors believe that in helping the reade...

Marketing Research in Practice

Author(s): David Ashley

New Third Edition Now Available!Successful leaders collect and capitalize on data which come in multiple forms. It includes secondary data, interviews, focus groups, questionnaires, observation, and experimental design. They are all critical tools that connect business leaders to their customers whi...

Introduction to Agricultural Sales

Author(s): Anthony Delmond

Agriculture is the earliest and most essential enterprise for humankind. Sales professionals furnish the glue that holds the agricultural system together.Introduction to Agricultural Sales provides students with a strong foundational knowledge of sales relationships, agricultural marketing, and the ...

Foundations of Marketing Practice: An Applied Approach

Author(s): KENNETH THOMPSON, David Strutton

You engage perpetually in marketing. Regardless of what you do or eventually do for a living or with your life, you are a marketer.Do you want more power, influence, and success; all the result of your own ethically and socially responsible behaviors, of course?Your ability or lack of ability to mar...

A Citizen's Guide to Economics

Author(s): Cohick Mikel, James Richards, GIAN ARYANI

A Citizen’s Guide to Economics helps readers understand the economics that affects them as they go about their daily lives – training and learning, working and earning, providing for their family, planning for the future, starting up and running a business, and being good citizens.Written in an easy...

Humanities 2 Interactive: A Customized Version of Humanities Across the Arts by Stephen Husarik, Designed Specifically for Humanities 202 at Hampton University

Author(s): Karen Turner Ward

The ESOL Package - Preparing the Way: Teaching ELs in the PreK-12 Classroom and The Big Book of ESOL Activities: Preparation for Educators, Administrators, and School Counselors

Author(s): Jane M Govoni, Cindy Lovell

This ESOL Package includes Preparing the Way: Teaching ELs in the Pre-K - 12 Classroom (2021, 4th ed.) and The Big Book of ESOL Activities: Preparation for Educators, Administrators, and School Counselors (2023, 1st ed.).  Educators rely on these two texts to cover all critical concepts in comprehen...

African-American Art Supplement

Author(s): Clarence Talley, Tracey Moore, Ann Johnson

In this Supplement to accompany African-American Art, each chapter contains an overview, objectives, chapter outline, vocabulary terms, list of artists, slides, study questions, matching questions, true/false questions, projects, discussion questions, and artist spotlights, all of which are intended...