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Author(s): Jodi Lee Duryea
It is important to have a basic understanding of what is going on in the kitchen no matter what area of the hospitality industry your focus is.
Cooking for the Hospitality Industry is ideal for anyone going into any area of Hospitality. While outlining the basic structure of commercial kitchens, it is also an excellent source for anyone that wants to cook or improve their knowledge of cooking.
Cooking for the Hospitality Industry features:
Author(s): Gerard Tellis
Effective Advertising & Social Media: Strategy & Analytics integrates a vast literature in consumer behavior and quantitative marketing on when, how, and why advertising works, in the new environment of social media. The book is in three parts.
Author(s): Greg Metz , Joseph B Cuseo, Aaron Thompson
Peer-to-Peer Leadership: Research-Based Strategies for Peer Mentors and Peer Educators is designed to help student leaders navigate each step in the process of leadership development. It touches all the bases of effective leadership, equipping students with an arsenal of powerful leadership practices. The book is infused with the following features:
Author(s): Alastair M Morrison, Xinran You Lehto, JONATHON DAY
Tourism System: a set of interrelated parts working together toward shared outcomes and goals.
The Tourism System, under the guidance of a new authoring team, have made this new 8th edition more global in scope through examples, cases, and approximately 120 Quick Trips.
The Tourism System:
Author(s): George Dery
The law touches everything, and each rule in the law affects each other.
Criminal Law aims to exploit the love for storytelling to teach criminal law. This text offers insight into various solutions to legal problems by viewing cases and statutes from many jurisdictions, and brings home the immediacy of these issues by considering cases in the news. Law is not a static body of fossilized rules; therefore, Criminal Law offers the rationales underlying the rules and explanations for their changes over time.
Author(s): MICHAEL KIMBALL
Negative intercultural encounters have diverse causes – fear, anger, ignorance, actual danger in some cases. But many simply boil down to culture shock – a knee-jerk reaction to the culturally unfamiliar.
The signs of culture shock are everywhere these days—on social media, between nations and groups, in our streets and homes.
Author(s): Ronald C. Arnett, Leeanne McManus, Amanda McKendree
We live in an age of ethical disputes, making conflict inevitable as we meet others with contrasting ethical positions and contrary communicative expectations. An ethical position held with conviction frequently generates conflict when one encounters another with a differing ethical standpoint embraced with equal assurance.
Conflict Between Persons: The Origins of Leadership conceptualizes communication and conflict as a pragmatically essential everyday education for future leadership.
Author(s): Eileen Ariza
Not for ESOL Teachers: What every classroom teacher needs to know about the linguistically, culturally, and ethnically diverse student provides the basics and background information needed to teach English learners in the classroom. This publication continues to be a labor of love for the student who is learning through a foreign language. It has tremendous affection, respect, and compassion for the mainstream teacher who is not a trained teacher of English to speakers of other languages (TESOL).
New to the 3rd edition:
Author(s): Jay Kandampully, David Solnet
Research, teaching interests and collective industry experiences have led to a strong belief that service management theory provides a vital conceptual framework with near perfect applicability in hospitality and tourism.
Author(s): Megan Kurlychek
Studying and understanding human behavior in society and societal reaction to human behavior is not enough.
Juvenile Justice: Connecting Theory to Practice looks closely at some of society’s most vulnerable members – troubled youth. This text draws concrete connections between theory and practice, two sometime disjunct realms. It discusses classic and prominent theories that directly relate to the practice of juvenile justice.
Juvenile Justice is divided into four sections: