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Author(s): Leeanne McManus, Stephanie Verni, Mary Elizabeth Rouse
Event Planning: Communicating Theory & Practice, 2nd edition, offers a unique approach that connects concepts in communication to practical event planning ideas. Understanding the “why” behind successful events is fundamental to creating unique and successful experiences for companies, organizations, or clients. With a solid basis in communication theory, along with two new chapters that cover best practices in hospitality and event tourism, this text will enable students to manage each aspect of the planning cycle.
Author(s): Joseph B Cuseo, Aaron Thompson, Houston M. Barber
"If ever we needed the transformative power of culturally competent educational leadership to drive deep learning, it is now. We need the Why, the What & the How. The Authors of 'Implementing Innovative Leadership in an Inclusive Learning Environment' deliver - with compelling clarity - on all three fronts."
- Anthony Mackay, President & CEO, National Center on Education & the Economy ( NCEE ), Washington DC
Author(s): Erika L Kirby, M Chad Mcbride
Gender Actualized: Cases in Communicatively Constructing Realities is an edited collection of 43 cases that provide a common frame for dialoguing about gender/ed issues. Centered in narrative theory, it extends the realm of personal experience by introducing situations in context that involve real decisions about important issues that, like life, do not lend themselves to superficial or simple analysis.
Author(s): Jennifer Calhoun, Brett Gallagher
In the business world there are demands made on professionals to be productive and to enhance the bottom line of their organizations.
Hospitality Sales Decision Theory: Measuring the Economic Benefits utilizes a case study approach. This approach is centered on decision theory and on the use of a decision tree to remove some of the guesswork when making decisions about sales bookings at a resort. This approach shows how to achieve desired results to enhance the bottom-line of the resort operation.
Author(s): Sarah Symonds-LeBlanc
There is no one strict definition of family communication, because each family is different.
Sarah Symonds LeBlanc’s Casing the Family: Theoretical and Applied Approaches to Understanding Family Communication fuses case studies with communication theories to examine various family types and scenarios that US families encounter. By examining the family and the scenario from each case study, students are able to critically analyze and discuss a “safe” family.
Author(s): Corey Liberman, Andrew S Rancer, Theodore A Avtgis
Casing Communication Theory exposes readers to some of the most cited, most prolific, most important theories within the dynamic field of communication. The edited collection features 24 case studies that analyze communication theories in different contexts.
Casing Communication Theory, edited by Corey J. Liberman, Andrew S. Rancer, and Theodore A. Avtgis:
Author(s): Brian Turner , Kimberly Miloch
The field of sport marketing is growing….
As the field thrives and becomes more specialized, it is necessary to call upon a number of experts in various areas to create a comprehensive publication necessary to meet the job-related needs of a growing, challenging, and competitive industry.
Author(s): Sara Weintraub, Candice Thomas-Maddox, Kerry Byrnes
Communication is everywhere in our daily lives. Whether we are interacting with a friend or with a supervisor, in today’s society, the ability to communicate effectively is imperative.
Communicating in Your Personal, Professional & Public Lives covers a wide range of relevant topics that provide a solid foundation of communication studies and highlight the importance of communication in every aspect of our lives.
Author(s): Mark Nagel, Richard Southall
Introduction to Sport Management: Theory and Practice bridges the theoretical-practical divide by providing students with practical perspectives on today’s sport management issues, based upon sound theoretical frameworks. Introduction to Sport Management introduces readers to the complex nature of today’s sport industry and offers advice from sport-industry insiders.
Introduction to Sport Management: Theory and Practice:
Author(s): Amanda Chau
Exploring the World of Plants: General Botany Laboratory Manual by Amanda Chau: