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CSI: A Step-by-Step Guide to Writing Your Literature Review in Communication Studies
Author(s): Rebecca Curnalia, Amber Ferris
New Second Edition Now Available! Communication scholars must be inquisitive, seek answers, synthesize information, and make educated decisions – similar to being a detective. The authors of CSI: A Step-by-Step Guide to Writing Your Research Report utilize the CSI theme to provide the reader w...Fundamentals of Sports Ethics
Author(s): Gregg Twietmeyer
Many students come into sports ethics courses with no previous exposure to academic philosophy. As a result, students no longer have basic philosophic literacy. The NEW Third Edition of Fundamentals of Sports Ethics sets a serious philosophic foundation upon which readers can engage sport ethics....Introduction to Mediated Communication: Social Media and Beyond
By: David Keith Westerman, Nicholas David Bowman, Kenneth A Lachlan
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Introduction to Mediated Communication: Social Media and Beyond
Author(s): David Keith Westerman, Nicholas David Bowman, Kenneth A Lachlan
Computers allow us to do things today that were barely dreamed of 60 years ago. Today, computers and networks provide us a personal space in which we can share our innermost thoughts and feelings on a large network with others. Introduction to Mediated Communication explains and discusses mediat...Sports Communication: Dimensions, Theory, Applications, and Culture
Author(s): Alan Jay Zaremba
New Second Edition Now Available! Sports Communication: Dimensions, Theory, Applications, and Culture by Alan Jay Zaremba examines the interdependent relationships between sport and communication that affect culture, economic, politics, team performance, educational systems, and social interactio...So, What's Your Story? Discovering the Story in You
Author(s): Henry L Roubicek
New Third Edition Now Available! Unlike the metamorphosis that occurs to a butterfly or a frog, telling a story will probably not dramatically alter your character, physical structure, or even circumstances. However, as a storyteller, you can imagine it did. Anchored by the need to write about...Hotel, Restaurant, and Travel Law: A Preventive Approach
Author(s): Karen L. Morris, Jane Boyd Ohlin
If an ounce of prevention on is worth a pound of cure, Hotel, Restaurant, and Travel Law: A Preventive Approach is a vital resource for any industry professional! Hotel, Restaurant, and Travel Law: A Preventive Approach is a comprehensive, yet approachable, guide to the legal knowledge needed to ...Public Health Communication: Science & Practice
Author(s): Anthony Roberto
Public Health Communication: Science and Practice provides a comprehensive overview of how to effectively plan, implement, and evaluate public health communication interventions. Written in a clear and accessible style, this book: reviews the social marketing...small to LARGE: Growing Social Impact Organizations Against All Odds
Author(s): Zoot Velasco
Small to LARGE: Growing Social Impact Organizations Against All Odds is the culmination of a lifetime of experience, coupled with a year of research. Author Zoot Velasco, shares knowledge from his time working for the “industry,” community organizations, and colleges. The year of research shared was...Group Dynamics: Connecting Through Communication
Author(s): Nicole Blau
As group dynamics are constantly changing, the need for up-to-date research and real-life examples are crucial learning tools. Group Dynamics: Connecting Through Communication features practical application of important group communication concepts in way that will grab the reader’s attention. ...Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era
Author(s): THOMAS R. FLYNN, James R. Smith, Michael Walsh
The entire Integrated Marketing Communication ecosystem is alive 24/7 every day. Data skills and knowing metrics are more important than ever. Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era is a data-driven, consumer centric approach that’s in sync with today’...Pagination
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