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The Legal Environment of Business

Author(s): RYAN PACE

Understanding the legal environment in which businesses operate is a critical component of success for all business leaders and decision-makers. The Legal Environment of Business by Ryan H. Pace introduces fundamental legal topics relating to the U.S. Constitution, ethics, dispute resolution, cri...

Consumer Behavior in a Digital World

Author(s): Frank Kardes, Susan Powell Mantel, Maria Cronley, Thomas Cline

Social Media has invaded every aspect of daily life.  According to the World Economic Forum, in 2022 there are more mobile subscriptions than people on the planet and almost 60% of web traffic comes from mobile devices.  Because of this, marketers have had to refocus their tactics to account for the...

A Foundation in the Science of Statistics

Author(s): Michael McKenna

A Foundation in the Science of Statistics provides a foundation in the science of statistics to a large sophomore level course. Its intended audience is students of all areas of study with at least basic skills in college algebra. It covers all the topics in a typical introductory course in statisti...

Sex, Love, and Romance in the Mass Media: Analysis and Criticism of Unrealistic Portrayals and Their Influence

Author(s): Mary-Lou Galician

New Third Edition Now Available! This pioneering research-based yet accessible text is a valuable tool in media analysis and criticism that has been used by thousands of students, educators, and media literacy advocates. The book’s multidisciplinary perspective is grounded in Galician’s unique...

Now: Appreciating Today's Music

Author(s): Julia West

Now: Appreciating Today’s Music explains the origins and importance of today’s music trends. From the Soul of the 1960s Civil Rights movement and Punk sounds of the 1970s, to the golden age of Hip Hop in the 1990s and teen pop trends of the early 2000s. The book takes a look at how we got to where w...

Powerful Ideas: An Introduction to Philosophy

Author(s): Octavio Roca, Matthew Schuh

An engagingly clear and accessible introductory text with readings, Powerful Ideas guides students through a journey of exploration and self-discovery, critically examining profound and perennial questions such as "Who am I and what am I doing here?", "How can I be sure?", "Is there a God?", "What s...