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Customer Experience Management: Enhancing Experience and Value through Service Management
By: Jay Kandampully
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Customer Experience Management: Enhancing Experience and Value through Service Management
Author(s): Jay Kandampully
Although a nascent field of research, customer experience management has become an important research and management topic in today’s interconnected world… Customers are no longer passive participants of the firm’s value proposition, but are actively involved in the co-creation and co-owners...
Academic Success: How to Succeed in College
Author(s): James Klemaszewski
This book can be used outside of the classroom, or as an in-class textbook. As a textbook, it can stand alone (e.g., for a first-year experience course) or be used as a supplemental text for any course. The book is developed on the successes and experiences of the author and the people (students an...
Physical Geology Lab Manual
Author(s): Danny Glenn
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Writing Insights: Discovering the Keys to Structure and Content
Author(s): Gregg Aamot - Editor
New Publication Now Available! Like this book on Facebook! Are you looking for a better way to teach your students the essential elements of good writing? Do your students struggle with complicated directives (such as “place commas around all non-restrictive participle phrases”) that mostly ...