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New Third Edition Coming Soon!
Computers allow us to do things today that were barely dreamed of 60 years ago. Today, computers and networks provide us a personal space in which we can share our innermost thoughts and feelings on a large network with others.
Building upon a rich legacy, the new edition of The Rhetoric of Western Thought provides readers with a comprehensive understanding of rhetoric from its inception in the ancient world, to its present day expression in contemporary practice and scholarship.
The 11th edition gives deliberate attention to the voices, bodies, and humans that are too often forgotten or silenced in the history of rhetoric.
Risks are all around us. From catastrophic weather events to gun violence, from infrastructure failings to financial devastation…we live with the threat of risk every day. How do we get those who are at risk, or who have already been impacted by crisis, to do what they need to do to minimize the risk?
We need to get information to the right audience, get them to take the risk seriously, and get them to act in a manner that makes sense. There is a distinction between crisis communication and risk communication, and that is an important point that is discussed throughout the text.
The emergence of social media, the digital revolution, and the today’s political climate have all brought renewed attention to deception as a human communication phenomenon.
Lying and Deception in Human Interaction presents deception from a variety of perspectives. The text primarily focuses on the communication process while blending in concepts and references that touch on many important areas of study across the humanities and social sciences.
Communication skills could mean the difference between triumph and failure in countless situations in one’s professional life.
Author(s): Kelly A. McBride
Many of the text and trade books look at media relations from a journalist’s viewpoint, which is vastly different than what the practitioner should be aware of. Sure, there are deadlines and writing…lots of it, but the methodology in which we approach the communication exchange needs to be different.
Media Relations: Tactical Preparation for Life by Kelly A. McBride:
Author(s): Matthew DeLuca
New Publication Now Available!
Total Pay: Compensation and Benefits - Now and Into the Future is an opportunity to explore the field of employee compensation—with its five components— from both practical, as well as academic, perspectives. This book treats an important HR area—sometimes considered dry and incomprehensible—in an accessible and engaging way.
Author(s): Bradley Summerhill
We are diverse. We do not share the same ideology, religion, ethnicity, or socio-economic background.
We do not need to agree, but we do need to share ideas and to learn to communicate with a clear and open mind, in clear and meaningful language. We need to speak and write with thoughtfulness, even mindfulness, and with honesty.
By providing students theory and practical skills, Public Speaking: Essentials for Excellence prepares students to become effective public speakers in various speaking situations they may encounter in their lives (business presentations, tributes, eulogies, commencement addresses, small group, and more).
Public Speaking: Essentials for Excellence clarifies concepts in three parts: