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Author(s): Jodi Lee Duryea
It is important to have a basic understanding of what is going on in the kitchen no matter what area of the hospitality industry your focus is.
Cooking for the Hospitality Industry is ideal for anyone going into any area of Hospitality. While outlining the basic structure of commercial kitchens, it is also an excellent source for anyone that wants to cook or improve their knowledge of cooking.
Cooking for the Hospitality Industry features:
Author(s): Zinta Byrne
Based off the author’s extensive industrial, consultative, research, and teaching experience, Organizational Psychology and Behavior: An Integrated Approach to Understanding the Workplace integrates organizational psychology and organizational behavior in one comprehensive package.
Written in a clear, approachable, and conversation-like style, Organizational Psychology and Behavior provides theory, research evidence (to promote more evidence-based practice), and application – making the material useful in all organizations.
Author(s): Gerard Tellis
Effective Advertising & Social Media: Strategy & Analytics integrates a vast literature in consumer behavior and quantitative marketing on when, how, and why advertising works, in the new environment of social media. The book is in three parts.
Author(s): Laurie J Wilson, Joseph Ogden, Chris Wilson
The rapid advance of social and digital media technology has changed the landscape of communication and business entirely.
One of the top-selling PR strategy and campaign texts for several years, the new seventh edition of Strategic Communications for PR, Social Media and Marketing features a new author that brings fresh perspectives, current trends and practices in communications, marketing and business.
Author(s): Gregory Blimling, DENISE BAUMANN
The resident assistant (RA) is the foundation of every residence life program. These student-staff members face difficult challenges as they guide and support their peers through the college experience. The Resident Assistant, by Gregory Blimling and Denise Baumann, provides a comprehensive text for training RAs in the skills they need to engage their peers in the educational experience of residence halls, and to respond to the many issues group living presents.
Author(s): Ronald P Colarusso, Colleen M O'Rourke, MELISSA LEONTOVICH
New 8th Edition Coming Soon!
Good teachers have the desire and ability to assume and meet the challenge of successfully addressing the needs of diverse students in the general education classroom when provided with the necessary knowledge and resources.
Author(s): Robert J. Mutchnick, John A. Lewis
Criminology presents a unique perspective on the subject. It offers an excellent review of crimes, laws, and criminological theories. Criminology presents introductory material in an easy to follow format that will establish a solid foundation for students progressing through a criminal justice or criminology program.
Written by authors with 70 years combined experience in both practitioner and academic settings, Criminology:
Author(s): Christine Gardiner, Matthew J Hickman
Policing for the 21st Century: Realizing the Vision of Police in a Free Society provides a thematic overview of policing and its role in American society. This text is unique in that it provides extensive information about how police identify community problems, the methods police use to respond to problems, and police interrogation methods.
Policing for the 21st Century:
Author(s): Augustus J Cicala
Project Management Using Microsoft Project 2013: A Training and Reference Guide for Project Managers Using Standard, Professional, Server, Web Application and Project Online introduces readers to the project manager’s perspective on the latest version of Microsoft Project, Microsoft Project 2013. This set of software tools supports what is known as enterprise project management (EPM), the management of all projects across an organization.
Author(s): Raul Reis, KATHERINE V. MACMILLIN, Michael Scott Sheerin
One of the effects of digital technologies in our lives has been to speed up the pace of everything—from the way we communicate with each other to the way we receive and process news. This sense of speed, urgency and immediacy, which was always part of news production, has been taken almost to an extreme by digital communication.
It’s no longer enough to get the facts or to be a great reporter and writer. There are new demands in the digital world that leave so many aspiring journalists feeling overwhelmed and unprepared!