Search Results: 50 of 1190
Author(s): Jennifer Calhoun, Brett Gallagher
In the business world there are demands made on professionals to be productive and to enhance the bottom line of their organizations.
Hospitality Sales Decision Theory: Measuring the Economic Benefits utilizes a case study approach. This approach is centered on decision theory and on the use of a decision tree to remove some of the guesswork when making decisions about sales bookings at a resort. This approach shows how to achieve desired results to enhance the bottom-line of the resort operation.
Author(s): Sarah Symonds-LeBlanc
There is no one strict definition of family communication, because each family is different.
Sarah Symonds LeBlanc’s Casing the Family: Theoretical and Applied Approaches to Understanding Family Communication fuses case studies with communication theories to examine various family types and scenarios that US families encounter. By examining the family and the scenario from each case study, students are able to critically analyze and discuss a “safe” family.
Author(s): Eileen Ariza, Maria Coady
Why TESOL? Fifth Edition, provides classroom and preservice teachers with a knowledge base to effectively teach in culturally and linguistically diverse classrooms in today’s global environment. It provides in depth theoretical background, legal information, and application for teachers to address the needs of English learners. Why TESOL? is written so teachers from various backgrounds and experiences can readily apply ESOL concepts to their individual mainstream classroom settings.
FEATURED TOPICS
Author(s): Jason S Wrench, Diana Tucker
Groundbreaking Collection Now Available!
Casing Sport Communication applies the proven concept of active learning to undergraduate and entry-level graduate courses in sport communication.
Students engaged in case analysis learn to think, analyze, react, and evaluate so that they develop transferable critical, analytical, problem-focused skills that they can transfer to other situations in workplace settings and in life in general.
Casing Sport Communication features cases:
Author(s): Dianne Welsh, Shawn Carraher
You’ve Asked, and The Authors Listened…
Based on requests from instructors, Dianne H.B. Welsh and Shawn M. Carraher have compiled global cases that can be used alone or in conjunction with Global Entrepreneurship, 4th edition through Kendall Hunt Publishing.
Author(s): Corey Liberman, Jason S Wrench
Communication is not always something that human beings have control over. We communicate messages all the time, even though much of our communication is beyond our own awareness. And while the media through which humans communicate has transformed over the years, one thing has not changed: the mass inculcation of nonverbal communication.
Author(s): Jerry Johns, Susan Lenski
Improving Reading is perhaps the most comprehensive, useful reading resource available. It is full of ideas for professionals who work with whole classes, individual students, or groups of students. The eight chapters correlate with the main components of a comprehensive reading curriculum and the Common Core. Sections within each chapter provide teaching interventions, strategies, activities, and resources to help students overcome specific reading problems or to achieve the Common Core standards.
Author(s): Rebecca Curnalia
Lives are increasingly lived through mediated channels like smartphones and computers…
Communication theory is more interesting for students if it fits with what they do every day: using and interacting via mediated channels like social networks, websites, texts, and e-mail.
Author(s): Samantha Bell
Beyond the Blank Pages presents vital English composition skills while promoting student advocacy.
More than a typical English Composition textbook, Beyond the Blank Pages incorporates groundbreaking assignment prompts and discussion topics related directly to student experience to promote self-actualization and ultimately to build confidence.
Author(s): Patricia Smith, Melanie Walski, Jerry Johns, Roberta L. Berglund
