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The book presents the essential calculus material using a traditional approach and organization of the canonical collection of concepts. The writing style is clear and concise, oriented toward students’ understanding, and augmented by numerous figures, drawings, animations (movies), and lecture videos.
NOTE: This version of the authors’ calculus book was previously titled: “Calculus: Concepts & Calculations.” It is identical to the authors’ present title: Calculus, but has in addition the Maple code and Special-Purpose Maple procedures to produce the animations and figures that are an essential dynamic part of the book. While the Maple code in this book is unobtrusive and may be ignored when reading, some instructors and students may prefer not to have it.
Author(s): Ann Bainbridge Frymier
New Fifth Edition Now Available!
Students want to learn how to persuade parents, teachers, and classmates.
Teachers often view a skills approach as too limiting and focus on theories of persuasion.
Becoming Aware: A Text/Workbook for Human Relations and Personal Adjustment assists the reader in the process of becoming more aware of themselves and others through the most interactive learning process found in any textbook.
New Edition Now Available!
Communication competencies are among the most coveted skills on the planet—whether applied in the workplace, social settings, or at home.
Training and Development: Enhancing Talent for the 21st Century teaches people how to develop essential communication and leadership talent. It is not just a book about training; it is a book that prescribes how to do training.
Author(s): Marsha Fralick
3rd Edition Now Available!
Career Success helps students increase self-understanding by exploring their personality types, multiple intelligences, interests, and values along with matching careers. It provides information on current career trends, the career decision making process, educational planning, and researching career information and outlook.
Thriving in College & Beyond: Research-Based Strategies for Academic Success and Personal Development covers the full range of topics and issues that impact student success. Content is delivered through multiple formats and learning modalities, including snapshot summary boxes, concept maps, content-relevant cartoons, inspiring quotes from successful students and famous people, and poignant personal stories from the authors.
The book is:
Communication skills could mean the difference between triumph and failure in countless situations in one’s professional life.
The rapid advance of social and digital media technology has changed the landscape of communication and business entirely.
One of the top-selling PR strategy and campaign texts for several years, the new seventh edition of Strategic Communications for PR, Social Media and Marketing features a new author that brings fresh perspectives, current trends and practices in communications, marketing and business.