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Author(s): Sean Brierley
New Edition Now Available!
Communication is an integral part of our everyday life. Every day, everybody creates and receives communication, and content, and receives communication, or content. Being able to do both things well is advantageous to you, professionally and personally, those you interact with, and those you work for.
Author(s): Cynthia T Carrell
SurroundSound: A New Approach to Music Appreciation is designed to engage college and high school students in meaningful listening and discussion to help students get an "out of the box" perspective on the world of music. In SurroundSound, Carrell approaches music appreciation from the point of view of the educator and musician that she is. Her primary objective is clear: to give all students the tools needed to enjoy, understand, and appreciate music of a wide variety.
Author(s): Kenneth Thompson, DAVID STRUTTON
You engage perpetually in marketing. Regardless of what you do or eventually do for a living or with your life, you are a marketer.
Do you want more power, influence, and success; all the result of your own ethically and socially responsible behaviors, of course?
Your ability or lack of ability to market yourself and your ideas well will change the arc of your professional and personal life for better or worse. You need to fully learn marketing—from scratch. Imagine how much could be lost if you don’t.
Author(s): Tyler Watts
Excelonomics is a supplement for principles-level microeconomics courses that equips business students to build economic models and analyze scenarios using the world’s leading spreadsheet app. With nearly all business school students required to take at least one economics course, Excelonomics adds value to the business curriculum by smoothly integrating in-depth training in Excel with core microeconomics concepts.
Author(s): Rhonda M Lane
Human Nutrition: Navigating Through the Maze was developed to help adult students learn about nutrition and to stimulate the student’s own critical thinking skills so that they can incorporate the basic nutritional concepts they learn into their daily lives to maintain a healthy body.
Author(s): Chapman Rackaway
American Government: Political Culture in an Online World demonstrates how politics and government are connected to reader’s lives – not merely how public policy decisions affect them, but also how the constantly changing American culture shapes the nature of politics. The text provides context through history, as well as current-day examples.
American Government: Political Culture in an Online World: