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Author(s): David Betounes, Mylan Redfern
NOTE: This version of the authors’ calculus book was previously titled: “Calculus: Concepts & Calculations.” It is identical to the authors’ present title: Calculus, but has in addition the Maple code and Special-Purpose Maple procedures to produce the animations and figures that are an essential dynamic part of the book. While the Maple code in this book is unobtrusive and may be ignored when reading, some instructors and students may prefer not to have it.
Author(s): Pamela Davis Hopkins, Holly J Payne, Patric Spence
Communication skills could mean the difference between triumph and failure in countless situations in one’s professional life.
Author(s): MARK JACOBS, Sherryl L Berg-Ridenour, Jonathan Opata, David Walker, Corinne Bodeman
Second Edition Coming Soon!
Open For Business: Fundamentals for Today’s Business is written by educators with both corporate and academic experience. This introductory level business textbook provides all of the necessary information in an easy to read and retainable format.
Written in an easy to read format, Open For Business: Fundamentals for Today's Business focuses on corporate scenarios and applications that provide readers with practical, usable advice in addition to high-end concepts and theories.
Author(s): David Keith Westerman, Nicholas David Bowman, Kenneth A Lachlan
Computers allow us to do things today that were barely dreamed of 60 years ago. Today, computers and networks provide us a personal space in which we can share our innermost thoughts and feelings on a large network with others.
Introduction to Mediated Communication explains and discusses mediated communication through a functional approach - focusing attention on how people use computer technology to accomplish their communication functions.
Author(s): Henry L Roubicek
New Third Edition Now Available!
Unlike the metamorphosis that occurs to a butterfly or a frog, telling a story will probably not dramatically alter your character, physical structure, or even circumstances. However, as a storyteller, you can imagine it did.
Author(s): Erik P. Silldorff, Gerald D. Robinson
Mechanisms and Logic in Human Physiology is a next-gen learning resource, adapting to a variety of pedagogical strategies as well as strongly promoting higher order thinking, the ultimate goal of 21st century pre-clinical education. Physiology - a study of complex systems in motion - requires a deeper level of learning than rote memorization can provide.
Author(s): Mark Knapp, Judith Hall, Terrence Horgan
Nonverbal Communication in Human Interaction breaks down nonverbal communication, analyzes it, and looks at it from every angle so that readers have an intellectual and not just an intuitive grasp of this endlessly fascinating subject.
Author(s): THOMAS R. FLYNN, James R. Smith, Michael Walsh
The entire Integrated Marketing Communication ecosystem is alive 24/7 every day. Data skills and knowing metrics are more important than ever.
Author(s): Susan Clutter, Leggie Boone, David McGill
Crime scene investigation isn't an academic, cut-and-dry process. There is no set of ideal procedures that universally applies to all crime scene processing.
Isn't it time for a textbook that reflected that?
Author(s): Alan Jay Zaremba
New Edition Now Available!
Organizational Communication: Foundations for Collaboration presents the theories of organizational communication and the practical applications of them. It examines how culture, networks, ethics, new technology, information management, individual communication skill sets, and power are relevant to organizational communication and organizational communicators.