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Successful Hotel, Lodging and Resort Management: Delivering the Guest Experience
By: Michael Collins, Gabriela Lelo De Larrea, Karima Lanfranco
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Successful Hotel, Lodging and Resort Management: Delivering the Guest Experience
Author(s): Michael Collins, Gabriela Lelo De Larrea, Karima Lanfranco
Exceptional customer experiences and financial returns are interdependent, whether a lodging operation is a luxury resort and spa, or a select-service economy hotel. Successful Hotel, Lodging & Resort Management: Delivering the Guest Experience fully explores this synergistic relationship. Successfu...Casing Organizational Communication
Author(s): Jason S Wrench
Casing Organizational Communication Demonstrates Communication Theory via Real-World Examples One of the biggest challenges organizational communication instructors face is that most students have minimal or no corporate experience. As such, showing students how to apply the theoretical content o...Foodservice Operations Management: A Menu Perspective
Author(s): James Taylor, Mary Roseman
Prepare savvy future professionals ready to manage the foodservice industry with poise.Well-run foodservice may look like magic, but there is very careful intersection of science and management at play. Foodservice Operations Management: A Menu Perspective takes readers behind the scenes of smooth, ...about product
The Beverage Service World: Alcohol and Non-Alcoholic Beverages and Their Role in Hospitality Operations
Author(s): Wallace Rande, Byron Marlowe
The world of Beverage Management is expanding and changing at a rapid pace.The Beverage Service World: Alcohol & Non-Alcoholic Beverages and Their Role in Hospitality Operations provides readers with a comprehensive inside look at the latest developments in this exciting industry! It prepares reader...Case Studies in Global Entrepreneurship
Author(s): Dianne Welsh, Shawn Carraher
You’ve Asked, and The Authors Listened…Based on requests from instructors, Dianne H.B. Welsh and Shawn M. Carraher have compiled global cases that can be used alone or in conjunction with Global Entrepreneurship, 4th edition through Kendall Hunt Publishing.Developed with the entrepreneur in mind who...Casing Nonverbal Communication
Author(s): Corey Liberman, Jason S Wrench
Communication is not always something that human beings have control over. We communicate messages all the time, even though much of our communication is beyond our own awareness. And while the media through which humans communicate has transformed over the years, one thing has not changed: the mass...Improving Reading: Strategies, Resources, and Common Core Connections
Author(s): Jerry Johns, Susan Lenski
Improving Reading is perhaps the most comprehensive, useful reading resource available. It is full of ideas for professionals who work with whole classes, individual students, or groups of students. The eight chapters correlate with the main components of a comprehensive reading curriculum and the C...Sport Sociology: 10 Questions
Author(s): John Paul, Mark Vermillion
Ignite Classroom Discussion “Right Off The Bat” Sport Sociology: 10 Questions fuses sociological theories and concepts (mirrored with experiences from athletes and scholars of sport) to give students an applicable skill in applying the sociological imagination to classic and contemporary events o...Your Interpersonal Communication: Nature/Nurture Intersections
Author(s): Timothy Mottet, Sally Vogl-Bauer, Marian Houser
The meeting of two personalities is like the contact of two chemical substances; if there is any reaction, both are transformed. – Carl Jung Your Interpersonal Communication: Nature/Nurture Intersections helps students better understand this “chemistry” by showing how an individual’s personality ...Insight into Innovation: Applying Communication Theory in Our Web 2.0 Lives
Author(s): Rebecca Curnalia
Lives are increasingly lived through mediated channels like smartphones and computers… Communication theory is more interesting for students if it fits with what they do every day: using and interacting via mediated channels like social networks, websites, texts, and e-mail. Insight into Innov...Pagination
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