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By providing students theory and practical skills, Public Speaking: Essentials for Excellence prepares students to become effective public speakers in various speaking situations they may encounter in their lives (business presentations, tributes, eulogies, commencement addresses, small group, and more).
Public Speaking: Essentials for Excellence clarifies concepts in three parts:
NOTE: This version of the authors’ calculus book was previously titled: “Calculus: Concepts & Calculations.” It is identical to the authors’ present title: Calculus, but has in addition the Maple code and Special-Purpose Maple procedures to produce the animations and figures that are an essential dynamic part of the book. While the Maple code in this book is unobtrusive and may be ignored when reading, some instructors and students may prefer not to have it.
If an ounce of prevention on is worth a pound of cure, Hotel, Restaurant, and Travel Law: A Preventive Approach is a vital resource for any industry professional!
New Third Edition Coming Soon!
Computers allow us to do things today that were barely dreamed of 60 years ago. Today, computers and networks provide us a personal space in which we can share our innermost thoughts and feelings on a large network with others.
Author(s): David Lapakko
Argumentation: Critical Thinking in Action explores a wide variety of issues and concepts connected to making arguments, responding to the arguments of others, and using good critical thinking skills to analyze persuasive communication.
Based on feedback from users and instructors, the new fifth edition of David Lapakko’s Argumentation: Critical Thinking in Action:
Selling principles permeate throughout our daily lives….
Every job interview, relationship, team, or club one tries out for requires putting best sales skills and behavior forward.
Professional Selling in the 21st Century: 7 Ways, 7 Times by John Dietrich and Cary Nichols not only demonstrates how readers can put concepts into practice, but examines how sales applies to ALL of our personal and professional lives as well.
Author(s): Matthew DeLuca
New Publication Now Available!
Total Pay: Compensation and Benefits - Now and Into the Future is an opportunity to explore the field of employee compensation—with its five components— from both practical, as well as academic, perspectives. This book treats an important HR area—sometimes considered dry and incomprehensible—in an accessible and engaging way.
Author(s): Gregg Twietmeyer
Many students come into sports ethics courses with no previous exposure to academic philosophy. As a result, students no longer have basic philosophic literacy.
The NEW second edition of Fundamentals of Sports Ethics sets a serious philosophic foundation upon which readers can engage sport ethics. The book introduces basic philosophic contents that far too often sport philosophers take for granted and with which students struggle.
Gregg Twietmeyer’s Fundamentals of Sports Ethics:
Not everyone in Hospitality is in sales, but everyone in Hospitality sells.
Professional Sales and Selling for Meetings, Expositions, Events, Conventions & Groups provides a hands-on approach to the world of sales in a hospitality setting with a focus on MEEC events (Meetings, Events, Exhibitions, and Conventions). One of the largest sources of profit for the hospitality industry, MEEC influence is an imperative area of understanding for anyone entering the field, especially in a sales capacity.
There is a difference between cost control and successful cost control.
Cost Control in the Hospitality Industry takes a deep dive into the subject to illustrate that a mere balance of input and output isn’t enough – just as important is the use of products and services for their intended purposes. This alone can make the difference between operational success and failure.