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Author(s): Elliot King
Currents in Communication serves as a foundational text for students who plan to major in communication for their undergraduate education. It is one of the first textbooks to integrate an in-depth exploration of mass communication with an introduction to interpersonal communication and business communication.
The innovative electronic textbook Digital Art and Design: An Introduction is written at an introductory level and provides readers with factually correct information about wide-ranging subject areas directly related to digital art and design. This text provides a clear and thorough introduction to the history of digital art and design, digital tools, and creative digital practice.
Author(s): RYAN PACE
Understanding the legal environment in which businesses operate is a critical component of success for all business leaders and decision-makers.
The Legal Environment of Business by Ryan H. Pace introduces fundamental legal topics relating to the U.S. Constitution, ethics, dispute resolution, crimes, torts, property, contracts, business entities, securities, agency, employment discrimination, debtor-creditor relationships, negotiable instruments, administrative process, environment, wills and trusts, insurance, and more.
Author(s): Mary-Lou Galician
New Third Edition Now Available!
This pioneering research-based yet accessible text is a valuable tool in media analysis and criticism that has been used by thousands of students, educators, and media literacy advocates.
Author(s): Scott Bukstein
The Business and Governance of College Sports provides a timely overview of the business and governance of college athletics at the NCAA, conference, and member institution levels. This book also aims to spotlight the significant issues and areas in which college athletics leaders presently seek change and improvement.
An engagingly clear and accessible introductory text with readings, Powerful Ideas guides students through a journey of exploration and self-discovery, critically examining profound and perennial questions such as "Who am I and what am I doing here?", "How can I be sure?", "Is there a God?", "What should I do?" and "How should I live?"