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Event Management Blueprint: Creating and Managing Successful Sports Events
Author(s): Heather Lawrence Benedict, Michelle Wells
Written from a practitioner's viewpoint, Event Management Blueprint: Creating & Managing Successful Sports Events bridges the gap between classroom instruction and on-the-job required tasks by providing current and future event managers with an event management template that can be used in the sport...Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era
Author(s): THOMAS R. FLYNN, James R. Smith, Michael Walsh
The entire Integrated Marketing Communication ecosystem is alive 24/7 every day. Data skills and knowing metrics are more important than ever.Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era is a data-driven, consumer centric approach that’s in sync with today’s al...Essential Biology: An Applied Approach
Author(s): Peter Daempfle
Essential Biology: An Applied Approach is a textbook intended for introductory college biology courses. It uses a society-based approach to guide readers to appreciate biology as it applies to current and historic cultural issues. Essential Biology serves the traditional undergraduate biology curric...Career Success
Author(s): Marsha Fralick
Career Success helps students increase self-understanding by exploring their personality types, multiple intelligences, interests, and values along with matching careers. It provides information on current career trends, the career decision making process, educational planning, and researching caree...Native American College and Career Success
Author(s): Marsha Fralick, Beatrice Zamora Aguilar, Larry Gauthier
The book is based on the premise that education for Native American and Indigenous students begins with a positive self-concept. For these students, positive self-concept includes pride in their cultural background.Chapters contain a section titled “Stories from the Elders” or “Interviews with the E...Race, Crime and Justice
Author(s): Robert III Bing
Race, Crime and Justice is the culmination of many years of research and teaching on the subject. It includes seminal studies and current research findings. The text recognizes the influence of politics; it also examines the flawed policies and practices that contribute to the disparate treatment of...Public Speaking: Essentials for Excellence
Author(s): Shawn Wahl, LeAnn Brazeal, Mark Butland
By providing students theory and practical skills, Public Speaking: Essentials for Excellence prepares students to become effective public speakers in various speaking situations they may encounter in their lives (business presentations, tributes, eulogies, commencement addresses, small group, and m...Infusing Equity & Cultural Competence into Teacher Development
Author(s): Aaron Thompson, Joseph B Cuseo
As teachers face increasing diversity within their classrooms in learning styles, race, linguistics, and culture, the academic rigor needed to successfully enter college or a career will require them to evolve in order for all students to succeed.Infusing Diversity & Cultural Competence into Teacher...Women, Minorities and Criminal Justice: A Multicultural Intersectionality Approach
Author(s): Carla Miller Coates, Moneque Walker-Pickett
Women, Minorities, and Criminal Justice takes a hard look at crime, justice, and the criminal justice system through the lens of gender, race, sexuality, and their intersections. Dialogue about minorities in criminal justice is currently one of the most talked about issues in a variety of social and...Criminal Justice Research Methods
Author(s): Carlos Posadas, Aviva Glasner, Nicholas Natividad, David Keys
Research is powerful because it impacts decision-making in virtually every part of our lives, and it is critical for making informed decisions. The process of deciding what criteria matter most to you before ultimately making a decision is an example of using research to make the best decision possi...