Discovering Answers: Research Methods for Public Relations

Author(s): Donnalyn Pompper

Welcome to the strategic and creative world of research methods for addressing organizational problems and maximizing opportunities with clear goals and objectives—and evaluating strategic public relations campaigns and projects. Curiosity drives the public relations engine as we seek to discover as...

Improv(e) Business: Developing Skills for Personal and Professional Success

Author(s): Gary Shields, Rico Bruce Wade, Kari Goetz

Being able to improvise and adapt to changing environments is an important skill. So important, in fact, that most people improvise something in their lives every single day, given the complexity of our lives and the ubiquitous nature of change in modern society. Despite the frequency of improvising...

The Dark Web: Unfiltered

Author(s): Scott H. Belshaw

In The Dark Web: Unfiltered, Dr. Scott Belshaw takes you into an online world that very few have encountered. This book serves as a proverbial travel guide into the sick and twisted side of the dark web, including hidden coves for illegal activity. These areas include the dark web drug scene, hiring...

Learning About Dance: Dance as an Art Form and Entertainment

Author(s): Nora Ambrosio

New Ninth Edition Now Available!Learning about Dance: Dance as an Art Form and Entertainment introduces students to the exciting, daring, ever-changing, and dynamic world of dance.Learning about Dance invites readers to experience the artistry and excitement of the dance world. The publication prese...

Cruise Ship Management and Leadership: Hospitality on the High Seas

Author(s): Frederick DeMicco, Ryan Wootten

Cruise Ship Management & Leadership provides students with an integrated approach to learning the basics of Cruise Ship Management and cruise career opportunities. Students will receive an overview of the cruise ship management environment, the functional areas of cruise ship management, including m...

Geologic Disasters Workbook with Applications to Physical Geology and Oceanography

Author(s): David M Best, Mario V Caputo

Our planet is a dynamic place. Geologic Disasters Laboratory provides hands-on learning experiences for students to better understand the geologic concepts behind the disasters they are studying.The individual laboratories featured in this book are created to fit with courses using Earth’s Natural H...

Cyber Security Essentials: Understanding Risk and Controls

Author(s): Scott H. Belshaw, Ben Allen CISM CRISC

Since the 1990's, the internet has transformed business by enabling the collection, analysis, and almost instantaneous transmission of data. It has also transformed crime. The demand for 24-hour online access to databases and information has created unprecedented opportunities for unethical people. ...

Diversity, Anti-Racism, and the College Experience

Author(s): Aaron Thompson, Joseph B Cuseo

Diversity, Anti-Racism, & The College Experience examines diversity, equity, and inclusion from a multidisciplinary perspective that integrates historical, sociological, psychological, and political factors. Blending hard empirical data with poignant personal stories, the book provides research-base...

Entrepreneurial Family Business: From Survival to Success

Author(s): Dianne Welsh

Entrepreneurial Family Business: From Survival to Success is a comprehensive look at the impactful elements surrounding family business and entrepreneurship throughout time. It emphasizes the importance of overlap between family, business, and ownership by utilizing story-telling techniques. By expl...

Algebra for Calculus: A Guided Inquiry

Author(s): The POGIL Project, Catherine Bénéteau, Zdenka Guadarrama, Jill E. Guerra, Laurie Lenz, Andrei Straumanis

These guided activities were written because much research has shown that more learning takes place when the student is actively engaged and when ideas and concepts are developed by the student, rather than being presented by an authority - a textbook or an instructor. The activities presented are s...