SpeechShark: A Public Speaking Guide

Author(s): Penny Waddell

New Fourth Edition Now Available! Don’t be the guppy in a shark tank; Be a SpeechShark! SpeechShark: A Public Speaking Guide provides a practical approach for writing, preparing, and presenting effective speeches.  This user-friendly workbook creates a foundation for novice and experienced spe...

CommunicationShark: A Human Communication Guide

Author(s): Penny Waddell

New Third Edition Now Available! There’s a lot of fish in the sea, but it is the shark that sets his eye on a target and goes for the goal! The NEW Third Edition of Communication Shark: A Human Communication Guide takes an in-depth look at the way we communicate with others and helps readers n...

Connect, Engage, Convert: Content, Media and Measurement to Drive Business Results

Author(s): Kevin Van Valkenburgh

Connect, Engage, Convert is the modern mantra for the way marketing and advertising is done today.  With a heavy media focus, this textbook modernizes the classic way media has been taught for years.  From data, privacy, modern audience development, a complete overview of all the traditional and dig...

Exercises in Environmental Science

Author(s): Michael Slattery, KRISTI ARGENBRIGHT

Exercises in Environmental Science contains 11 laboratory and field exercises that include both hands-on and data analysis labs to help students develop a range of skills in the environmental sciences. The manual is designed for use in an introductory course in environmental science and covers mater...

The College Mindfulness Workbook

Author(s): Elizabeth Catanese, Kate Sanchez

At no time in the last 75 years have college students faced greater challenges as they struggle to prepare themselves for the future — pandemic-induced social isolation, drastically limited economic prospects with the likelihood of long-term scarring effects, and a dangerously divided nation rife wi...

Unlock Your Mind to Academic and Life Success: Applied, Strategic, and Integrated Critical Thinking

Author(s): Dr. Tuesday S. Hambric

Unlock Your Mind to Academic and Life Success is a college success guide developed to address the unique needs of the 21st Century “Instant Students,” who are consistently stimulated by technology and social media and have access to information at their fingertips via Apps, Cellphones, Tablets, and ...

Essentials of Exercise Science

Author(s): Daniel Paul Heil

The undergraduate academic field of Exercise Science is one that focuses broadly on the roles of physical activity, exercise, and sport on human health and wellbeing throughout the lifespan. While the field of Exercise Science has existed in some form since the 1970’s, there is continuing need for n...

Key Tools of Writing and Research: A Guide for the Student Writer

Author(s): CASSANDRA BAKER

New Publication Now Available! Key Tools of Writing and Research is a guide for the student on writing effective academic papers. Written in easy-to-understand language, this text takes a practical view to writing and research. This book can be used by students and professionals or by those who w...

Powerful Presentations that Connect

Author(s): Mark Johnson

Have you ever asked these questions, “Why am I so afraid to speak? What does it take for me to overcome my fear and be a better speaker? How can I get a better response from my audience?” If you have, you need to know there is hope. There is most definitely a way to overcome your fear and be not onl...

Introduction to the Music Industry: Southwestern Edition

Author(s): Robert Willey, Stan D Renard

Introduction to the Music Industry: Southwestern Edition covers the present state of the music and entertainment industry and how it has evolved over time. Students learn how music is recorded, marketed, licensed, and performed. In addition, it contributes to the development of the music and enterta...