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OUR PLANET IS A DYNAMIC PLACE
There are numerous recent geological occurrences of life-changing events: earthquakes in Japan and the southwestern Pacific Ocean, the tsunami in South Asia, hurricanes in the Atlantic Ocean and typhoons in the Pacific, widespread flooding in the Midwest, as well as wildfires in California to name a few.
In some way, we are all trying to sell ourselves for the better.
Marketing from Scratch: The Inside Skinny explains that everyone is a marketer and provides insight on how marketing is truly everywhere and shares how marketing is everything. It states how nothing happens until someone sells something.
Author(s): Ted Kluck
Writing this textbook has given me the opportunity to highlight what I deem important, to teach you from my mistakes, and perhaps most importantly, to write joyfully about something that I care about. This has been fun for me, and I hope it’s fun for you.
Author(s): MARC RUBIN
An Introduction to Macroeconomic Models in Excel: A Data-Driven, Arithmetic Approach for Principles of Economics Students utilizes empirical short-run models of the macroeconomy, together with the latest relevant data, to assess how the economy is faring on three social goals: raising the level of prosperity, maintaining price stability, and sustaining desirable levels of employment.
Invitation to Political Science is an introductory textbook that combines philosophical, historical, and institutional approaches to the discipline of political science. It is tailored to freshmen and sophomores majoring or minoring in political science.
The first edition of Invitation to Political Science:
Author(s): Kevin Lambert
CLICK HERE to Purchase Immediate Access to Online Course Content
Watch, Listen, and Learn is a music appreciation text that challenges students to think and engages them with questions to which there are no right or wrong answers, or perhaps no answers at all.
Available as a webtext, Watch, Listen, and Learn features:
Author(s): Michael Jolly
Until very recently it was possible to believe that we were living in a new world in which the economic problems of the past had little or no relevance. The subprime mortgage crisis of 2008, along with the subsequent ‘Great Recession’ and sovereign debt crisis, shattered this complacency.
Author(s): LaVerta Schmeling
Introduction to Business Math & Personal Finance gives students a brief look into the world of buying and selling merchandise for a business including trade and cash discount, and markup and markdown. It also provides some basic tools for calculating payroll deductions and other required employer payments including FICA and unemployment taxes.
The book also covers important personal finance information on topics such as simple and compound interest for loans and deposits, as well as installment payments and retirement accounts.
Author(s): Pat Hahn
History of American Broadcasting is written by Emmy nominated 27-year broadcast professional Pat Hahn. It’s a professor’s complete turn-key textbook. He took his extensive real-world broadcast experience, along with his 20 plus year teaching experience to develop the ultimate text book on the subject of radio & TV and communications.