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Author(s): David Betounes, Mylan Redfern
NOTE: This version of the authors’ calculus book was previously titled: “Calculus: Concepts & Calculations.” It is identical to the authors’ present title: Calculus, but has in addition the Maple code and Special-Purpose Maple procedures to produce the animations and figures that are an essential dynamic part of the book. While the Maple code in this book is unobtrusive and may be ignored when reading, some instructors and students may prefer not to have it.
Author(s): Pamela Davis Hopkins, Holly J Payne, Patric Spence
Communication skills could mean the difference between triumph and failure in countless situations in one’s professional life.
Author(s): John Dietrich, Cary C Nichols
Selling principles permeate throughout our daily lives….
Every job interview, relationship, team, or club one tries out for requires putting best sales skills and behavior forward.
Professional Selling in the 21st Century: 7 Ways, 7 Times by John Dietrich and Cary Nichols not only demonstrates how readers can put concepts into practice, but examines how sales applies to ALL of our personal and professional lives as well.
Author(s): Laurie J Wilson, Joseph Ogden, Chris Wilson
The rapid advance of social and digital media technology has changed the landscape of communication and business entirely.
One of the top-selling PR strategy and campaign texts for several years, the new seventh edition of Strategic Communications for PR, Social Media and Marketing features a new author that brings fresh perspectives, current trends and practices in communications, marketing and business.
Author(s): Jon M Nese, Lee M Grenci, David Babb
A current, thorough, conversational, and scientifically sound resource on meteorology.
A World of Weather: Fundamentals of Meteorology presents basic principles that enable students to gain a “thorough possession” of the underlying scientific principles of meteorology and to be able to think critically about them. This text shows how fundamental concepts fit together to form a conceptual pyramid that explains how the atmosphere really works. It shows students how to apply the concepts learned by offering examples based on real weather data.
Author(s): Alastair M Morrison, Xinran You Lehto, JONATHON DAY
Tourism System: a set of interrelated parts working together toward shared outcomes and goals.
The Tourism System, under the guidance of a new authoring team, have made this new 8th edition more global in scope through examples, cases, and approximately 120 Quick Trips.
The Tourism System:
Author(s): George Dery
The law touches everything, and each rule in the law affects each other.
Criminal Law aims to exploit the love for storytelling to teach criminal law. This text offers insight into various solutions to legal problems by viewing cases and statutes from many jurisdictions, and brings home the immediacy of these issues by considering cases in the news. Law is not a static body of fossilized rules; therefore, Criminal Law offers the rationales underlying the rules and explanations for their changes over time.
Author(s): Shawn Wahl, Jake Simmons, Jeffrey McCune, Jr.
Where groups of people gather, there is always an elephant in the room: difference.
Elephants are remarkable, complex creatures which take up much space. Likewise, matters of race, culture, and difference require creative and complicated conversations—which moves us beyond “we are all alike” or “we all matter”—to understanding the significance of difference, as both a gift and a challenge.
Author(s): Ronald C. Arnett, Leeanne McManus, Amanda McKendree
We live in an age of ethical disputes, making conflict inevitable as we meet others with contrasting ethical positions and contrary communicative expectations. An ethical position held with conviction frequently generates conflict when one encounters another with a differing ethical standpoint embraced with equal assurance.
Conflict Between Persons: The Origins of Leadership conceptualizes communication and conflict as a pragmatically essential everyday education for future leadership.
Author(s): Clinton Allred, Karen Geismar, Nancy Turner
Nutrition: Real People, Real Choices is a research-driven text that has been developed and tested in response to and in partnership with more than 100 instructors across the country. It is also the product of feedback provided in survey data by hundreds of students. An extensive Instructor’s Manual and Test Bank are available as part of the fully integrated ancillaries. These ancillaries are designed to meet student learning objectives.