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Author(s): Kenneth Thompson, DAVID STRUTTON
You engage perpetually in marketing. Regardless of what you do or eventually do for a living or with your life, you are a marketer.
Do you want more power, influence, and success; all the result of your own ethically and socially responsible behaviors, of course?
Your ability or lack of ability to market yourself and your ideas well will change the arc of your professional and personal life for better or worse. You need to fully learn marketing—from scratch. Imagine how much could be lost if you don’t.
Author(s): Jane Johnson, Lucia Osa-Melero
En acción is designed for intermediate to advanced Spanish courses that include service-learning and/or community engagement activities.
Each chapter is built around two interviews with people who work or volunteer in the same agency (or geographic area) and have a positive impact on the local Spanish-speaking community. The fundamental interview questions are, Who are you, How do you impact the community, and What is your motivation?
Author(s): Sarah Satterfield
Music Appreciation: An Outline Guide is the outgrowth of much experience teaching Music Appreciation at the collegiate level. Students are often overwhelmed by the amount of material in standard Music Appreciation texts. This text is only a guide at this time.
Music Appreciation: An Outline Guide:
Author(s): Eugene Shapiro
The benefits of Beginning Guitar, Seventh Edition are as follows:
Author(s): Christina Mancini
Nestled in the “ivory tower,” college campuses tend to be safe environments for students, but crime and violence do occur. To be sure, crime trends vary based on the location of the campus (suburban, rural, urban, “college town”) and their “type” (four-year universities, small liberal arts colleges, community colleges). Even so, there are certain classifications of crime that seem to plague colleges and universities in the U.S. This chapter reviews the nature and extent of campus crime, efforts designed to prevent violence on campus, research-driven tips for preventing victimization duri
Author(s): Fred E. Szabo
New Revised Fourth Edition Now Available!
Author(s): Yinong Chen, GENNARO DE LUCA
New Eighth Edition Now Available!
Author(s): JoAnn Rawley
Analytical Reasoning Skills for Success in Business and Life is a practical, compelling overview of situations in life that require the use of mathematics for successful decision making. This text uses the TI BAII financial calculator as a resource to replace the use of tables and complex formulas. A basic understanding of algebra is a prerequisite.
Author(s): Jackie Martin
View Video Walk-Through of Web Publication
Business Communication on the Edge of Technology combines a textbook (print / eBook) and companion website – creating a package that students place on their office shelves!