Criminology

Author(s): Robert J. Mutchnick, John A. Lewis

Criminology presents a unique perspective on the subject. It offers an excellent review of crimes, laws, and criminological theories. Criminology presents introductory material in an easy to follow format that will establish a solid foundation for students progressing through a criminal justice or c...

Integrated Brand Promotion Management: Text, Cases, and Exercises

Author(s): John H Murphy, Liza S DeLewis, ISABELLA C CUNNINGHAM

Integrated Brand Promotion Management: Text, Cases, and Exercises provides the foundation for university-level courses that help students explore and understand the range of options available to brand decision-makers. Integrated Brand Promotion Management covers a wide range of decision-making ar...