Michael Collins, Ph.D. brings over forty (40) years of hospitality industry experience to his current role as Chair and Associate Professor of the Department of Hospitality Management at the University of San Francisco. For the first 25 years of his career, he climbed the ranks of the hotel industry, starting as a bellman and rising to the position of Vice President and General Manager for the 2,000-acre Resort at Glade Springs (WV)—a full-service hotel, conference center, golf resort and spa. Along his career path, he served in general management capacities at Hyatt hotels in Atlanta, San Francisco, and Chicago and Wyndham hotels in Salt Lake City, Palm Springs, Los Angeles, and Myrtle Beach (SC). Since 2003, Dr. Collins has worked in higher education—starting at The Ohio State University, where he earned his Ph.D., and then serving on the faculty at Coastal Carolina University prior to assuming a faculty post at the University of San Francisco. He now teaches at Florida Gulf Coast University. Michael also holds a Bachelor of Arts in Humanities from Michigan State University and a Master of Science in Strategic Leadership from the University of Charleston (WV). He is the author of Make It Count! Getting the Most from a Hospitality Internship, as well as Delivering the Guest Experience: Successful Hotel, Lodging and Resort Management.