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The *K.I.S.S. Principle Guide to Academic Writing and Critical Thinking
Author(s): Lin Fraser
Who would have thought that a rhetorical analysis of a simple little essay about a perfect butter and jelly sandwich could help students become better readers and writers? Or that the tale of a Shinto priest refereeing a sumo match would remind students to stay on the lookout for comma splices?The *...
Foundations of Organic Chemistry
Author(s):
A Tent in the Wilderness: A Journey of Joy, Misery and Adventure
Author(s): Jack Chambless
Tent camping in the wilds of North American is a journey into the unknown. From unexpected encounters with bears, moose and strange human beings to hurricane-force winds, rain and even earthquakes, vacationing like this is not for the faint of heart. In A Tent in the Wilderness, Jack Chambless provi...
Do Good Better: A Value Driven Approach PLUS PR Driven Workbook
Author(s): Richard Ganahl
Every hour of everyday millions of unnamed, and usually unsung heroes dedicated to doing good at thousands of non-profit organizations cheerfully and professionally strive to fulfill the needs of their clients beyond their dreams. Those of us in strategic communications very often make truly meaning...
Principles of Marketing and Personal Selling
Author(s): Miguel Sahagun
Building relationships with customers is vital in today’s world.Principles of Marketing and Personal Selling presents a picture of the development and present status of current marketing and professional selling systems. Introducing marketing and selling information within an innovative framework, t...