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Integrated Brand Promotion Management: Text, Cases, and Exercises
Author(s): John H Murphy, Liza S DeLewis, ISABELLA C CUNNINGHAM
Integrated Brand Promotion Management: Text, Cases, and Exercises provides the foundation for university-level courses that help students explore and understand the range of options available to brand decision-makers. Integrated Brand Promotion Management covers a wide range of decision-making ar...
Racial Profiling: Causes and Consequences
Author(s): Wornie Reed, Ronnie A. Dunn
eBook Version You will receive access to this electronic text via email after using the shopping cart above to complete your purchase. New Publication Now Available!Racial profiling is a phenomenon that has been around for many years…As of 2007, there had been over 200 court cases involving alleg...
