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New Venture Launchpad, Spanish Version
Author(s): Kevin Cox, Roland Kidwell
New Venture Launchpad: Spanish Version provides the next generation of entrepreneurs a complete and contemporary guide to launching a new business venture. Built on a foundation of widely validated and empirically derived techniques and strategies, the workbook and associated program provide entrepr...The Dark Side of Persuasion
Author(s): Shari Hoppin
The Dark Side of Persuasion examines techniques of influence and how we can defend ourselves against manipulation of these techniques. Knowledge of persuasion strategies is helpful no matter which side we’re on, so the book offers both practical advice for persuaders and suggestions to prevent us fr...Pagination
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