Business Academics Strategy Is Not An Option. It Is The Job!
Edition: 1
Copyright: 2026
Pages: 162
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Preface
Introduction
Chapter 1 Let’s Talk About Strategic Management and Strategy
Chapter 2 Do You Have the Right Mission and Vision Statements?
Chapter 3 Have You Developed the Right Set of Core Values?
Chapter 4 Evaluating the External Environment
Chapter 5 Evaluating a Company’s Resources, Capabilities, and Competitiveness—The Internal Environment
Chapter 6 It’s All About Setting Objectives and Then Implementing Them
Chapter 7 Let’s Have a Discourse About Performing Financial Ratio Analysis
Chapter 8 Is Someone Monitoring Your Firm’s Performance (or Do You Need Help with This Task)?
Chapter 9 What About Strategic Marketing?
Chapter 10 Are You Aware of The Peter Principle?
Chapter 11 Are You a Good Strategic Problem Solver?
Chapter 12 Conclusion