Preface
Part I Voice and Articulation
Overview
The Speech Mechanism
The Sound System of American English
Consonants
The Vowels
Front
Back
Middle
The Diphthongs
Part II Resumes and Cover Letters
Writing and Sending Resumes and Cover Letters
Questions to Ask Before You Write Your Resume
Organization of Your Resumes
Resumes for Entry Level Positions
Get Started
Constructing Your Resume
The 30-Second Test
Make Two Versions of Your Resume
Tips for Preparing a Scannable Resume
Essential Dos and Don'ts of Resume Writing
Cover Letters
Application
Sources
Part III Applying Oral Skills in Business and the Professions
The Job Interview
The Pre-interview Process
Interview Checklist
Interview Day Tips
Types of Interviews
Truthfulness Matters
Professional Web Presence
Know Your Digital Footprints
Following Up After the Interview
Sources
The Informational Interview
Why Is the Informational Interview Important?
Preparing for the Informational Interview
Conducting the Informational Interview
Evaluation and Follow-Up
Sources
Professional Use of the Telephone
Explain Who You Are and Why You Are Calling
Focus on the Listener
Maintain Vocal and Verbal Clarity
Build Rapport with the Person Who Answers the Phone
Remember That There Are No Visual Clues
Etiquette and Assertiveness
How Is Your Outgoing Message?
Stamp Out Cell Phone Abuse
Taking Accurate Messages
Handling a Complaint
Tips and Tidbits to Consider
Sources
The Selling Process and Sales Presentations
Prospecting and Setting the Appointment
The Sales Presentation
Preparation
Audience Orientation
Planning the Presentation
Presentation Structure
Additional Points to Remember during the Presentation
Don't Trap Yourself
The Close
The Follow-Up
Conclusion
Sources