Case Studies in Crisis Communication: A Faith-Based, Public Relations Approach

This text focuses on the intersection of three elements: crisis communication, public relations planning, and Christianity. While many texts focus on communication in crisis, this text integrates typical public relations planning tools to structure the crisis communication plan. Most communicators are skilled in public relations planning, either from education or experience. However, all of this education is rarely utilized in crisis scholarship. Case Studies in Crisis Communication helps readers apply this tool. Finally, instead of just getting to work, it explores all of these efforts through a lens of faith. 

This text utilizes crisis case studies to explore and analyze crises from the past. While some cases are older and others more recent, the common challenges of disaster, rumors, or data-breaches seem to transcend time. It boils down the crises into their most simple elements and discuss the cases from all three perspectives mentioned above. This text equips readers to not only think differently about crisis, but it will also prepare them to react in a way that is Kingdom-building.