Convergent Media Writing: Telling a Good Story Well
Edition: 4
Copyright: 2022
Edition: 4
Copyright: 2022
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Convergent Media Writing: Telling a Good Story Well is designed for use in an introductory survey course on writing for media. It exposes students to the various media forms they may encounter later in their programs of study and/or in their future careers.
Convergent Media Writing: Telling a Good Story Well will:
- equip students to engage in the preparation and presentation of various media communication writing formats.
- help students develop writing skills sufficient to write for print, radio, television, or film.
- acclimate the student to the demands of writing for a living.
Updated features to the 3rd Edition:
- Incorporated advancement in television newswriting technology.
- Reflects the challenges a television news station faces when changing its operation,
- Added more effective pedagogical tools in writing assignments.
- Improved the quality of explanations throughout the text.
Preface
Acknowledgments
About the Author
1) Telling a Good Story
2) Theoretical Consideration of Mass Media Writing
3) The Writing Process
4) The Writer’s Toolbox
5) Style: Telling It Well
6) Inverted Pyramid
7) Ethics and Convergent Media Writing
8) Feature Print Writing
9) Legal Issues in Convergent Media Writing
10) Broadcast Media Writing
11) Radio News
12) Telling a Visual Story
13) Scripting the Visual
14) Television News
15) Advertising
16) Public Relations and Story
17) Television Entertainment
18) Documentary
19) Feature Film Writing
20) Social Media
Appendix
Grading Criteria and Evaluation Guidelines
Writing Error Tip Sheet
GRADING CRITERIA AND EVALUATION GUIDELINES FOR ASSIGNMENTS 1-4
ASSOCIATED PRESS (AP) STYLEBOOK EXERCISE ONE
ASSOCIATED PRESS (AP) STYLEBOOK EXERCISE TWO
Straight Print News (In-Class Exercise)
ASSIGNMENT 1: (STRAIGHT PRINT) NEWS STORY OR PRESS RELEASE
Straight News Story Facts: Option 1: Snow Storm at ISU
Straight News Story Facts: Option 2: ISU student wins Academy Award
Straight News Story Facts: Option 3: Adele Performs at ISU
Straight News Story Facts: Option 4: ISU Wins National Championship Fact List
STRAIGHT PRINT NEWS STORY EXAMPLE #1
STRAIGHT PRINT NEWS STORY EXAMPLE #2
STRAIGHT PRINT MEDIA RELEASE EXAMPLE #1
STRAIGHT PRINT MEDIA RELEASE EXAMPLE #2
COPYEDITING ASSIGNMENT
WHAT WE ARE LOOKING FOR:
ASSIGNMENT 2: (FEATURE PRINT) NEWS STORY OR MEDIA RELEASE
FEATURE PRINT NEWS STORY EXAMPLE
FEATURE MEDIA RELEASE EXAMPLE 1
FEATURE MEDIA RELEASE EXAMPLE 2
BREAKING DOWN THE ELEMENTS OF A DRAMATIC FEATURE PRINT STORY
CRITICAL READING AND TAKE-AWAY MESSAGES (IN-CLASS EXERCISE)
EXTRA CREDIT OPTION: OPINION PRINT PIECE
EDITORIAL (IN-CLASS EXERCISE)
EDITORIAL EXAMPLE
ASSIGNMENT 3: STRAIGHT RADIO NEWS STORY
STRAIGHT RADIO STORY EXAMPLE 1
REFERENCES
STRAIGHT RADIO STORY EXAMPLE 2
INTERVIEW (IN-CLASS EXERCISE)
RADIO COMMERCIAL/PSA EXAMPLE
ASSIGNMENT 4: STRAIGHT-TELEVISION NEWS STORY OR VIDEO PRESS RELEASE
TV NEWS WRITING OPTION 1: NON-INCEPTION NEWS WRITING OPTION SPLIT-PAGE VO/SOT
TV NEWS OPTION 2: INCEPTION TUTORIAL
TELEVISION NEWS (IN-CLASS EXERCISE)
ASSIGNMENT 5: TELEVISION ANNOUNCEMENT (COMMERCIAL OR PSA)
TELEVISION ANNOUNCEMENT (IN-CLASS EXERCISE)
FILM SCRIPT: PULP FICTION EXAMPLE (IN-CLASS EXERCISE)
DOCUMENTARY TREATMENT EXAMPLE
WEBPAGE DESIGN EXERCISE
LAB EXERCISE: CRISIS COMMUNICATION
GRADE DEFENSE
FINAL PROJECT
FINAL PROJECT TREATMENT AND/OR PROPOSAL
FINAL PROJECT OPTION 1: RADIO, TELEVISION, OR FILM SCRIPT
FINAL PROJECT OPTION 2: DOCUMENTARY SCRIPT
FINAL PROJECT OPTION 3: PUBLIC RELATIONS CAMPAIGN
FINAL PROJECT OPTION 4: TWO 100-POINT ASSIGNMENTS
FINAL PROJECT OPTION 5: SHORT ISSUE FILM/PUBLIC SERVICE ANNOUNCEMENT
FINAL PROJECT OPTION 6: PROPOSE YOUR OWN FINAL PROJECT
FINAL PROJECT FILM SCRIPT TREATMENT EXAMPLE
Bibliography
Index
Convergent Media Writing: Telling a Good Story Well is designed for use in an introductory survey course on writing for media. It exposes students to the various media forms they may encounter later in their programs of study and/or in their future careers.
Convergent Media Writing: Telling a Good Story Well will:
- equip students to engage in the preparation and presentation of various media communication writing formats.
- help students develop writing skills sufficient to write for print, radio, television, or film.
- acclimate the student to the demands of writing for a living.
Updated features to the 3rd Edition:
- Incorporated advancement in television newswriting technology.
- Reflects the challenges a television news station faces when changing its operation,
- Added more effective pedagogical tools in writing assignments.
- Improved the quality of explanations throughout the text.
Preface
Acknowledgments
About the Author
1) Telling a Good Story
2) Theoretical Consideration of Mass Media Writing
3) The Writing Process
4) The Writer’s Toolbox
5) Style: Telling It Well
6) Inverted Pyramid
7) Ethics and Convergent Media Writing
8) Feature Print Writing
9) Legal Issues in Convergent Media Writing
10) Broadcast Media Writing
11) Radio News
12) Telling a Visual Story
13) Scripting the Visual
14) Television News
15) Advertising
16) Public Relations and Story
17) Television Entertainment
18) Documentary
19) Feature Film Writing
20) Social Media
Appendix
Grading Criteria and Evaluation Guidelines
Writing Error Tip Sheet
GRADING CRITERIA AND EVALUATION GUIDELINES FOR ASSIGNMENTS 1-4
ASSOCIATED PRESS (AP) STYLEBOOK EXERCISE ONE
ASSOCIATED PRESS (AP) STYLEBOOK EXERCISE TWO
Straight Print News (In-Class Exercise)
ASSIGNMENT 1: (STRAIGHT PRINT) NEWS STORY OR PRESS RELEASE
Straight News Story Facts: Option 1: Snow Storm at ISU
Straight News Story Facts: Option 2: ISU student wins Academy Award
Straight News Story Facts: Option 3: Adele Performs at ISU
Straight News Story Facts: Option 4: ISU Wins National Championship Fact List
STRAIGHT PRINT NEWS STORY EXAMPLE #1
STRAIGHT PRINT NEWS STORY EXAMPLE #2
STRAIGHT PRINT MEDIA RELEASE EXAMPLE #1
STRAIGHT PRINT MEDIA RELEASE EXAMPLE #2
COPYEDITING ASSIGNMENT
WHAT WE ARE LOOKING FOR:
ASSIGNMENT 2: (FEATURE PRINT) NEWS STORY OR MEDIA RELEASE
FEATURE PRINT NEWS STORY EXAMPLE
FEATURE MEDIA RELEASE EXAMPLE 1
FEATURE MEDIA RELEASE EXAMPLE 2
BREAKING DOWN THE ELEMENTS OF A DRAMATIC FEATURE PRINT STORY
CRITICAL READING AND TAKE-AWAY MESSAGES (IN-CLASS EXERCISE)
EXTRA CREDIT OPTION: OPINION PRINT PIECE
EDITORIAL (IN-CLASS EXERCISE)
EDITORIAL EXAMPLE
ASSIGNMENT 3: STRAIGHT RADIO NEWS STORY
STRAIGHT RADIO STORY EXAMPLE 1
REFERENCES
STRAIGHT RADIO STORY EXAMPLE 2
INTERVIEW (IN-CLASS EXERCISE)
RADIO COMMERCIAL/PSA EXAMPLE
ASSIGNMENT 4: STRAIGHT-TELEVISION NEWS STORY OR VIDEO PRESS RELEASE
TV NEWS WRITING OPTION 1: NON-INCEPTION NEWS WRITING OPTION SPLIT-PAGE VO/SOT
TV NEWS OPTION 2: INCEPTION TUTORIAL
TELEVISION NEWS (IN-CLASS EXERCISE)
ASSIGNMENT 5: TELEVISION ANNOUNCEMENT (COMMERCIAL OR PSA)
TELEVISION ANNOUNCEMENT (IN-CLASS EXERCISE)
FILM SCRIPT: PULP FICTION EXAMPLE (IN-CLASS EXERCISE)
DOCUMENTARY TREATMENT EXAMPLE
WEBPAGE DESIGN EXERCISE
LAB EXERCISE: CRISIS COMMUNICATION
GRADE DEFENSE
FINAL PROJECT
FINAL PROJECT TREATMENT AND/OR PROPOSAL
FINAL PROJECT OPTION 1: RADIO, TELEVISION, OR FILM SCRIPT
FINAL PROJECT OPTION 2: DOCUMENTARY SCRIPT
FINAL PROJECT OPTION 3: PUBLIC RELATIONS CAMPAIGN
FINAL PROJECT OPTION 4: TWO 100-POINT ASSIGNMENTS
FINAL PROJECT OPTION 5: SHORT ISSUE FILM/PUBLIC SERVICE ANNOUNCEMENT
FINAL PROJECT OPTION 6: PROPOSE YOUR OWN FINAL PROJECT
FINAL PROJECT FILM SCRIPT TREATMENT EXAMPLE
Bibliography
Index