Designing for the Modern Web
Edition: 1
Copyright: 2024
Pages: 85
Choose Your Format
Choose Your Platform | Help Me Choose
Ebook
$57.99
Designing for the Modern Web is a comprehensive guide for aspiring designers navigating the complexities of web design. Through clear instruction and insightful guidance, Dr. Gardner empowers readers to overcome challenges and cultivate both technical skills and creative thinking. By seamlessly integrating marketing, usability, branding, and web analytics, this book offers a holistic approach to modern design practice. Dr. Gardner's emphasis on bridging the gap between technical proficiency and artistic expression ensures that readers not only learn the mechanics, but also develop a keen eye for design. With its practical insights and real-world scenarios, Designing for the Modern Web is an indispensable resource for anyone looking to excel in the fast-paced world of web design.
Author Acknowledgement
This book has found its place in this world of education not in small part due to the motivation received from my son Ray, my daughter Mia, and my better half Dawn.
I also wanted to give a special shout out to Andres Estrada and Molly O’Donnel for lending their time and expertise, faculty members and students at the College of Southern Nevada, as well as Hannah Whitaker, Kassidy Litton and all the other fine folks at Kendall Hunt Publishing for their continued support and bringing this to fruition!
Introduction
Preface
Foreword
Chapter 1 Stages of Website Flow
Chapter 2 Organization of Web Flow
Healthy Juice Creative Brief
Healthy Juice Persona Card
Chapter 3 Wireframing
Healthy Juice Sitemap
Healthy Juice Mood Board
Healthy Juice Mind Map
Chapter 4 Design Compositions
Chapter 5 Visual Elements
Chapter 6 HTML and CSS Introduction
Chapter 7 Homepage HTML and CSS Development—Part I
Chapter 8 HTML and CSS Development—Part II
Chapter 9 HTML and CSS Development—Part III
Chapter 10 Testing and Going Live
Dr. Christopher Gardner, an esteemed graphic web design professional and tenured professor at the College of Southern Nevada, brings a wealth of experience from his tenure at renowned companies. With over two decades of teaching experience and a Doctorate in Organizational Leadership from Argosy University, Dr. Gardner is deeply committed to nurturing the next generation of creative minds.
Throughout his career, Dr. Gardner has made significant contributions to the advertising industry, working with major media companies such as Time Out Magazine, Clinique, ESPN, and Credit Suisse.
As the Founder/CEO of GenHybrid Systems, LLC, Dr. Gardner extends his influence globally, leading initiatives like the hybrid-learning computer lab in Sierra Leone.
In addition to his professional achievements, Dr. Gardner's business, GenHybrid Systems, LLC, has received recognition for its outstanding work. The company won a Silver and Bronze Addy Award in October 2022 for website design and branding efforts, and in April 2023, they secured a Bronze Addy Award for their exceptional social media campaign.
Chris’s first book, Designing for the Modern Web, is widely respected and can be found in our national catalog.
Designing for the Modern Web is a comprehensive guide for aspiring designers navigating the complexities of web design. Through clear instruction and insightful guidance, Dr. Gardner empowers readers to overcome challenges and cultivate both technical skills and creative thinking. By seamlessly integrating marketing, usability, branding, and web analytics, this book offers a holistic approach to modern design practice. Dr. Gardner's emphasis on bridging the gap between technical proficiency and artistic expression ensures that readers not only learn the mechanics, but also develop a keen eye for design. With its practical insights and real-world scenarios, Designing for the Modern Web is an indispensable resource for anyone looking to excel in the fast-paced world of web design.
Author Acknowledgement
This book has found its place in this world of education not in small part due to the motivation received from my son Ray, my daughter Mia, and my better half Dawn.
I also wanted to give a special shout out to Andres Estrada and Molly O’Donnel for lending their time and expertise, faculty members and students at the College of Southern Nevada, as well as Hannah Whitaker, Kassidy Litton and all the other fine folks at Kendall Hunt Publishing for their continued support and bringing this to fruition!
Introduction
Preface
Foreword
Chapter 1 Stages of Website Flow
Chapter 2 Organization of Web Flow
Healthy Juice Creative Brief
Healthy Juice Persona Card
Chapter 3 Wireframing
Healthy Juice Sitemap
Healthy Juice Mood Board
Healthy Juice Mind Map
Chapter 4 Design Compositions
Chapter 5 Visual Elements
Chapter 6 HTML and CSS Introduction
Chapter 7 Homepage HTML and CSS Development—Part I
Chapter 8 HTML and CSS Development—Part II
Chapter 9 HTML and CSS Development—Part III
Chapter 10 Testing and Going Live
Dr. Christopher Gardner, an esteemed graphic web design professional and tenured professor at the College of Southern Nevada, brings a wealth of experience from his tenure at renowned companies. With over two decades of teaching experience and a Doctorate in Organizational Leadership from Argosy University, Dr. Gardner is deeply committed to nurturing the next generation of creative minds.
Throughout his career, Dr. Gardner has made significant contributions to the advertising industry, working with major media companies such as Time Out Magazine, Clinique, ESPN, and Credit Suisse.
As the Founder/CEO of GenHybrid Systems, LLC, Dr. Gardner extends his influence globally, leading initiatives like the hybrid-learning computer lab in Sierra Leone.
In addition to his professional achievements, Dr. Gardner's business, GenHybrid Systems, LLC, has received recognition for its outstanding work. The company won a Silver and Bronze Addy Award in October 2022 for website design and branding efforts, and in April 2023, they secured a Bronze Addy Award for their exceptional social media campaign.
Chris’s first book, Designing for the Modern Web, is widely respected and can be found in our national catalog.