Dollar Enterprise, an award winning program using $1 seed money per person, was the first and the most comprehensive entrepreneurship curriculum in the U.S. that integrates experiential learning and service-learning concepts into 3-month learning environment. This book describes step-by-step guidance for educators, program leaders, or other service providers to stimulate entrepreneurial learning for aspiring and nascent entrepreneurs across cultural, ethnicity, and learning ability. It develops three aspects of entrepreneurship that are often omitted in traditional business education and textbooks:
- Entrepreneurial individuals through developing mindset, traits, professionalism, ethic, leadership, and creativity using hands-on activities and participatory approach.
- Entrepreneurial knowledge and skills through developing communication, team building, business practices, and decision making using group projects and working with community partners focusing on problem solving.
- Entrepreneurial opportunities through developing resources, capacity, and networks by working with local businesses, government agencies, trade associations, and service providers.
Dollar Enterprise represents the best practice of entrepreneurship education that is informative, interactive, inexpensive, and creating the biggest impact. There is no restrictions or limitations for anyone interested in entrepreneurship. One key feature of Dollar Enterprise is community engagement beyond profit maximization and resource constraints. It offers a direct linkage between enterprise development and community development. This book helps educators and service providers to stimulate activities in working with other and also offers tips for students, educators, and service providers to think outside the box in new venture creation using unwanted wastes, recyclable materials, or reusable supplies to create new value added products and services.
Since 2005, Dollar Enterprise has educated more than 3,000 students, worked with over 400 community partners, donated more than $60,000 to charity organizations, and offered more than 50,000 service-learning hours to charity organizations.
Personal Reflection—The Path to My Transformation
Dollar Enterprise—Summary of Design, Implementation, and Impacts
How to Use This Book
Student Agreement
Teaching Pedagogy of Dollar Enterprise
Objectives of Dollar Enterprise
Logistics of Dollar Enterprise
Initial Seed Money for Each Team
University Policy (or Institutional Policy)
General Overview of Entrepreneurship Education
Theory of Community Entrepreneurship
Learning Expectations and Service Requirements
Create a Draft of Service Learning Agreement
Introduction and Background
Chapter 1 Brainstorm and Assessment of an Idea
Chapter 2 Use Information Gathered From Brainstorm Session to Create Teams
Chapter 3 Finalizing Teams Through Different Strategies and Approaches
Chapter 4 Entrepreneurial Ecosystem
Chapter 5 Industry Analysis
Chapter 6 Market Analysis
Chapter 7 Design and Create Products Relating to Pricing Strategies
Chapter 8 Understand Operation Rules and Prepare for Operating Procedures
Chapter 9 Design Advertising and Promotional Materials
Chapter 10 Learn Financial Recording and Analysis
Chapter 11 Understand and Create Critical Assumptions, Risks, and Contingency Planning
Chapter 12 Prepare for an Initial Business Plan—Let Us Put Everything Together First
Chapter 13 Establish Rules for Peer Assessment and Self-Assessment (weekly assessment during operation)
Chapter 14 Prepare for Financial Report and Exit Strategy
Chapter 15 Prepare for Final Business Plan
Index