The Impact Hospitality Handbook
Edition: 1
Copyright: 2025
Pages: 114
Edition: 1
Copyright: 2025
Pages: 114
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In Impact Hospitality, Jason C. Bass and Donte P. Johnson redefine what it means to lead with purpose in the world of hospitality and beyond. Through personal narratives and powerful examples, the authors unpack their groundbreaking philosophy that community engagement isn’t just good ethics—it’s good business. This book explores how cultural authenticity, resilience, and impact-driven leadership can transform not only the bottom line but also the lives of people businesses touch every day. Born out of their experiences managing Hotel Revival in Baltimore, Bass and Johnson take readers behind the scenes of their pioneering work. They share the challenges of building a business that prioritizes people, partnerships, and profitability while addressing issues of systemic inequity.
Blending humor, grit, and wisdom, Impact Hospitality offers actionable strategies for leaders and entrepreneurs ready to embrace the future of business as a force for good.
A key voice in this storytelling is Ryan Rhodes (DJ Impulse), whose striking photography and videography bring the book’s moments to life. A Baltimore native and beloved community figure, Ryan’s visual artistry captures the spirit of the movement, adding depth and emotion to each chapter.
Whether you're in hospitality, community organizing, or any field that values connection, this book challenges you to think bigger, dig deeper, and make every interaction count.
Introduction by Mike Everett
Chapter 01 Why You Should Listen to Us
Chapter 02 "The Way It Was Ain't The Way It Is"
Chapter 03 A Movement With Rooms
Chapter 04 Operationalizing Impact
Chapter 05 Impact Oriented HR
Chapter 06 Counting The Beans
Chapter 07 Getting All This Sh*t Approved
Chapter 08 Storytelling Around Impact
Chapter 09 The Trophy Case
Index
Donte P. Johnson is a dynamic leader whose career in hospitality spans over two decades. Donte has led hotel and restaurant teams in Washington, D.C., Miami, Baltimore, and now Atlanta, where he oversees Thompson Atlanta- Buckhead. Donte is celebrated for his social impact initiatives and strategies to leverage them to drive positive outcomes within the business. This includes groundbreaking community engagement programs during the pandemic. His leadership has earned recognition from The Daily Record and The Baltimore Business Journal for championing diversity and inclusion. A storyteller at heart, Donte blends business acumen with a commitment to driving meaningful change in underserved communities.
Jason C. Bass is a trailblazer in the hospitality industry, known for his innovative integration of culture and identity into luxury experiences. As the first-ever Director of Culture and Impact for Hyatt and currently overseeing programming at Thompson Atlanta-Buckhead and Thompson Dallas, Jason has redefined how hotels connect with their communities. With accolades from Black Enterprise, Travel + Leisure, and The Washington Post, Jason's career reflects a commitment to authenticity and impact. From co-founding Treason Toting Company to creating The Night Brunch, Jason brings entrepreneurial ingenuity and a passion for enriching lives to everything he does.
Ryan Rhodes, A.K.A. DJ Impulse, is a Baltimore native and world-traveling DJ with a sharp eye for photography and storytelling. Drawing from years of cultural experiences, he blends creativity with insight to craft and capture compelling stories through music and imagery.