Introduction to Business: Real World Applications

Edition: 1

Copyright: 2016

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ISBN 9781524942731

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Section I: The Business Environment
Chapter 1: Basic Economics
Chapter 2: U.S. Economy
Chapter 3: World Economy

Section II: Small Business Management and Entrepreneurship
Chapter 4: Management and Operations
Chapter 5: Accounting and Finance
Chapter 6: Marketing
Chapter 7: Information Systems and Technology
Chapter 8: Entrepreneurship

Section III: Laws and Ethics
Chapter 9: Ethics
Chapter 10: Human Resources and Labor Relations

Section IV: Personal Growth in Business
Chapter 11: Personal Finance
Chapter 12: Human Relations
Chapter 13: Innovation and Creativity
Chapter 14: Career Planning in Business

Albert Keller
William DuPree
Kyle Wells

Section I: The Business Environment
Chapter 1: Basic Economics
Chapter 2: U.S. Economy
Chapter 3: World Economy

Section II: Small Business Management and Entrepreneurship
Chapter 4: Management and Operations
Chapter 5: Accounting and Finance
Chapter 6: Marketing
Chapter 7: Information Systems and Technology
Chapter 8: Entrepreneurship

Section III: Laws and Ethics
Chapter 9: Ethics
Chapter 10: Human Resources and Labor Relations

Section IV: Personal Growth in Business
Chapter 11: Personal Finance
Chapter 12: Human Relations
Chapter 13: Innovation and Creativity
Chapter 14: Career Planning in Business

Albert Keller
William DuPree
Kyle Wells