Chapter 1: Foundations
This Thing Called Mass Communication
Media and Audiences
What Is News?
Exercises
Chapter 2: Great Media Writing Starts with You
Journalism’s Diversity Problem
Diversity, Equity and Inclusion Start With You
Mind Your Language
Exercises
Chapter 3: The Perils of Journalism
May the Law Be with You
Journalistic Ethics
Exercises
Chapter 4: The Writer’s Skillbos
All Good Things Start with an Idea
Embrace Grammar and Simple Vocabulary
It’s About Style. AP Style
You Shall Not Fail to Plan
Embrace New Skills
Exercises
Chapter 5: Behold, the Interview!
What Is an Interview?
How to Have a Great Interview
The Power of Quotes
Exercises
Chapter 6: Writing stories
What’s Your Style?
The Lede
After the Lede
Major Writing Pitfalls
Chapter 7: Writing for the Mass Media
Writing for Newspapers
Writing for Magazines
Writing for Television and Radio
Writing for Public Relations
Tips from an Expert – Heather Arevalo-Flores