The public speaking tradition is embedded in the founding and functioning of democratic societies. Public Speaking and Civic Engagement introduces undergraduate students to principles and practices of effective oral presentations. Speeches from the 18th, 19th, and 20th centuries frame each chapter to show students how the rhetorical tradition in the United States informs contemporary social issues and activism.
The ten speeches included in the textbook represent important moments of civic engagement. Public Speaking and Civic Engagement begins with Patrick Henry’s Give Me Liberty or Give Me Death, includes Sojourner Truth’s Ain’t I a Woman and Al Gore’s TED Talk on climate change, and ends with Mary Fisher’s Whisper of AIDS speech to the Republican National Convention. An introductory paragraph explains the social climate and political context for each speech. The format for the textbook fosters an environment for students to make connections between social and civic issues that impact their lives and their actions.
Chapter 1: Communication and Community Engagement
SPEECH: Patrick Henry— Liberty or Death
Communication
Community
Communication and Community Engagement
References
Chapter 2: Is Citizen Engagement a Moral Responsibility?
Models of Citizenship
Civic Engagement and Communication
Th eories of Civic Responsibility
Summary
References
Chapter 3: Ethics in Public Speaking
SPEECH: Richard M. Nixon— Checkers
Ethics
Ethos and Speaker Credibility
Developing Ethical Speaking Habits
Avoiding Unethical Practices
Summary
References
Chapter 4: Listening
SPEECH: Angelina Grimké Weld— Pennsylvania Hall Speech
What Is Listening?
Why Care about Listening?
The Listening Process
Listening Roadblocks and Remedies
Listening in Context
References
Chapter 5: Organizing and Outlining
Your Ideas
The Importance of Organizing a Speech
Organizing the Body of Your Speech
Creating Unity through Connections
Constructing an Outline and Speaker’s Notes
Summary
References
Chapter 6: Introducing and Concluding Your Speech
SPEECH: General Douglas MacArthur— Duty, Honor, Country
Introductions
Conclusions
Summary
References
Chapter 7: Language
SPEECH: Sojourner Truth—Ain’t I a Woman
Characteristics of Spoken Language
Guidelines for Language and Style
Language Pitfalls
Summary
References
Chapter 8: Being Audience-Centered
SPEECH: Elizabeth Cady Stanton—Seneca Falls Keynote Address
Know Your Audience
Adapting to Different Audiences and Situations
Creating the Speaker-Audience Connection
Summary
References
Chapter 9: Presentational Aids in an Electronic World
SPEECH: Al Gore—An Inconvenient Truth (TED Talk)
The Nature of Presentational Aids Today
Types of Presentational Aids
Technology-Based Presentational Aids
Effective Use of Presentational Aids
Summary
References
Chapter 10: Informative Speaking
SPEECH: Franklin Delano Roosevelt— First Fireside Chat (1933)
Differentiating Informative, Persuasive and Entertaining Purposes
Types of Informative Speaking
Five Goals of Informative Speaking
Guidelines for Effective Informative Speeches
Ethics of Informative Speaking
Summary
References
Chapter 11: Persuasive Speaking
SPEECH: Teddy Roosevelt—Man with the Muck-Rake
The Audience in Persuasive Speaking
Elements of Persuasion
Focusing Persuasive Messages: Goals, Aims, and Claims
Types of Persuasive Claims
Organizing Persuasive Speeches
Ethics and Persuasive Speaking
Summary
References
Chapter 12: Special-Occasion Speaking
SPEECH: Mary Fisher—1992 RNC Address— Whisper of AIDS
Special-Occasion Speeches
Speeches of Introduction
Speeches of Presentation
Speeches of Acceptance
Commemorative Speeches
Keynote Speeches
After-Dinner Speeches
Outlines for Other Special Occasions Speeches
Summary
References