Raising Our Voices, Communicating Our Existence

Edition: 1

Copyright: 2017

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ISBN 9781524939304

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Raising Our Voices provides complete and thorough coverage of the study and practice of public speaking, the seventh edition offers students theory and practical skills, presenting public speaking as an art form for transactional communication between speaker and audience.

 

The goal of this text is to make it one that will prepare students to become effective public speakers in any of the various speaking situations they may encounter in their lives. Whether they are presenting in a professional capacity, speaking as a community leader, offering a tribute to a retiring colleague, eulogizing a friend, delivering a commencement address, or sharing views as a concerned citizen, these and other public speaking situations will result in an effective message to the audience.

Preface

Acknowledgments

About the Authors

PART ONE – Public Speaking in Our Lives

Chapter 1 – Public Speaking: Essentials for Excellence

Public Speaking: Essentials for Excellence

Public Speaking Is a Valuable Activity

Public Speaking Influences Success in College

Public Speaking Teaches Critical Thinking Skills

Public Speaking Skills Influence Career and Community Success

Public Speaking Skills Are Key to Leadership

Public Speaking Skills Complement Technology

Public Speaking Is Part of Our Democratic Tradition

Public Speaking and the Communication Process

Eight Elements of the Communication Process

Five Steps for Preparing to Speak

1. Select and Narrow an Audience-Centered Topic

2. Develop Content Through Research and Sound Support

3. Draft the Introduction, Body, and Conclusion

4. Develop Language and Presentation Aids Carefully

5. Rehearse and Deliver Your Speech

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 2 – Ethics in Public Speaking

Ethics Matter

Ethical Systems

Our Freedom of Speech

Ethics of Choice

Ethical Speaking

Guidelines for Speaking Ethically

Ethical Pitfalls to Avoid

Ethical Information Use

Become Information Literate

Ethical Listening

Listening Responsibilities

Ethical Listening Attitude and Behaviors

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 3 – Being Audience-Centered

Know Your Audience

Audience-Centeredness

Audience Analysis

Adapting to Different Audiences and Situations

Interest Level and Expectations

Accessing Audience Information

Creating the Speaker-Audience Connection

Get to the Point Quickly

Have Confidence: They Want to Hear Your Speech

Be of the People, Not Above the People

Use Humor

Get Personal

Encourage Participation

Examine Other Situational Characteristics

Learn as You Go

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 4 – Listening and Critiquing Speeches

Listening and Public Speaking

Listening and Other Communication Activities

The Importance of Good Listening Skills

Reflect on How You Listen

Reasons Audiences Stop Listening

The Four Stages of Listening

1. Sensing

2. Interpreting

3. Evaluating

4. Reacting/Responding

Eight Steps for Fine-Tuning Your Listening Skills

1. Get Ready to Listen

2. Minimize Personal Barriers to Listening

3. Leave Distractions Behind

4. Do Not Rush to Judgment

5. Listen First for Content, Second for Delivery

6. Become an Effective Note Taker

7. Be an Active Listener

8. Provide Feedback

Critiquing Speeches

Five Key Criteria for Evaluating Speeches

What You've Learned

Key Terms

Reflect

Review Questions

PART TWO – Preparing and Presenting

Your Speech

Chapter 5 – Research and Supporting Material

Develop a Research Strategy

Start (and End) with an Audience Analysis

Assess Your Own Knowledge and Skills

Search Print and Online Resources

Interview, If Appropriate

Supporting Your Speech

Five Functions of Support

Forms of Support

Guidelines for Using Facts

Guidelines for Using Statistics

Guidelines for Using Examples

Guidelines for Using Testimony

Guidelines for Using Analogies

Documenting Information Accurately in Your Speech

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 6 – Organizing and Outlining Your Ideas

The Importance of Organizing a Speech

Organizing the Body of Your Speech

Select Your Main Points

Support Your Main Points

Choose the Best Pattern for Organizing Your Main Points

Chronological Organization

Spatial Organization

Cause and Effect

Problem-Solution Organization

Topical Organization

Create Unity Through Connections

Transitions

Internal Previews and Summaries

Constructing an Outline and Speaker’s Notes

The Planning Outline

Speaker’s Notes

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 7 – Introducing and Concluding Your Speech

Introductions

Functions of Introductions

How to Introduce the Same Speech in Different Ways

Developing Effective Introductions

Five Guidelines and Suggestions for Introductions

Common Pitfalls of Introductions

Conclusions

Functions of Conclusions

Developing Memorable Conclusions 241

How to Conclude the Same Speech in Different Ways 248

Common Pitfalls of Conclusions

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 8 – Confidently Delivering Your Message

Choosing the Right Delivery Method

Impromptu Speaking

Extemporaneous Speaking

Using a Manuscript

Memorization

Using Your Voice

Articulation

Pronunciation

Volume

Rate

Pitch

Pauses

Emphasis

Eliminating Nonfluencies

Using Your Body

Gestures

Using Note Cards

Using a Legal Pad, Outline, or Electronic Tools

Physical Movements

Facial Expressions

Eye Contact

Appearance

Communication and Public Speaking Apprehension

Th e Nature of Apprehension

Strategies for Controlling Public Speaking Apprehension

Managing Questions

What You've Learned

Key Terms

Reflect

Review Questions

PART THREE – Types of Public Speaking

Chapter 9 – Informative Speaking

Differentiating Informative, Persuasive, and Entertaining Purposes

Types of Informative Speaking

Speeches of Description

Speeches of Explanation

Speeches of Demonstration

Five Goals of Informative Speaking

Accurate

Objective

Clear

Meaningful

Memorable

Guidelines for Effective Informative Speeches

Consider Your Audience’s Needs and Goals

Consider Your Audience’s Knowledge Level  

Capture Attention and Interest Immediately  

Sustain Audience Attention and Interest by Being Creative,

Vivid, and Enthusiastic  

Cite Your Oral Sources Accurately  

Signpost Main Ideas  

Relate the New with the Familiar  

Use Repetition  

Offer Interesting Visuals

Consider How to Respond to Audience Questions and

Distractions

Ethics of Informative Speaking

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 10 – Persuasive Speaking

The Audience in Persuasive Speaking

Maslow’s Hierarchy of Needs

Elements of Persuasion

Ethos and the Power of the Speaker’s Credibility

Pathos and the Power of Emotion

Logos and the Power of Logical Appeals and Arguments

Mythos and the Power of Narratives

Argument Fallacies  

Focusing Persuasive Messages: Goals, Aims, and Claims

Goals of Persuasion

Persuasive Aims

Types of Persuasive Claims

Organizing Persuasive Speeches

Comparative Advantages

Criteria-Satisfaction

Monroe’s Motivated Sequence

Ethics and Persuasive Speaking

What You've Learned

Key Terms

Reflect

Review Questions

References

Index

Elizabeth Desnoyers-Cola

Raising Our Voices provides complete and thorough coverage of the study and practice of public speaking, the seventh edition offers students theory and practical skills, presenting public speaking as an art form for transactional communication between speaker and audience.

 

The goal of this text is to make it one that will prepare students to become effective public speakers in any of the various speaking situations they may encounter in their lives. Whether they are presenting in a professional capacity, speaking as a community leader, offering a tribute to a retiring colleague, eulogizing a friend, delivering a commencement address, or sharing views as a concerned citizen, these and other public speaking situations will result in an effective message to the audience.

Preface

Acknowledgments

About the Authors

PART ONE – Public Speaking in Our Lives

Chapter 1 – Public Speaking: Essentials for Excellence

Public Speaking: Essentials for Excellence

Public Speaking Is a Valuable Activity

Public Speaking Influences Success in College

Public Speaking Teaches Critical Thinking Skills

Public Speaking Skills Influence Career and Community Success

Public Speaking Skills Are Key to Leadership

Public Speaking Skills Complement Technology

Public Speaking Is Part of Our Democratic Tradition

Public Speaking and the Communication Process

Eight Elements of the Communication Process

Five Steps for Preparing to Speak

1. Select and Narrow an Audience-Centered Topic

2. Develop Content Through Research and Sound Support

3. Draft the Introduction, Body, and Conclusion

4. Develop Language and Presentation Aids Carefully

5. Rehearse and Deliver Your Speech

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 2 – Ethics in Public Speaking

Ethics Matter

Ethical Systems

Our Freedom of Speech

Ethics of Choice

Ethical Speaking

Guidelines for Speaking Ethically

Ethical Pitfalls to Avoid

Ethical Information Use

Become Information Literate

Ethical Listening

Listening Responsibilities

Ethical Listening Attitude and Behaviors

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 3 – Being Audience-Centered

Know Your Audience

Audience-Centeredness

Audience Analysis

Adapting to Different Audiences and Situations

Interest Level and Expectations

Accessing Audience Information

Creating the Speaker-Audience Connection

Get to the Point Quickly

Have Confidence: They Want to Hear Your Speech

Be of the People, Not Above the People

Use Humor

Get Personal

Encourage Participation

Examine Other Situational Characteristics

Learn as You Go

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 4 – Listening and Critiquing Speeches

Listening and Public Speaking

Listening and Other Communication Activities

The Importance of Good Listening Skills

Reflect on How You Listen

Reasons Audiences Stop Listening

The Four Stages of Listening

1. Sensing

2. Interpreting

3. Evaluating

4. Reacting/Responding

Eight Steps for Fine-Tuning Your Listening Skills

1. Get Ready to Listen

2. Minimize Personal Barriers to Listening

3. Leave Distractions Behind

4. Do Not Rush to Judgment

5. Listen First for Content, Second for Delivery

6. Become an Effective Note Taker

7. Be an Active Listener

8. Provide Feedback

Critiquing Speeches

Five Key Criteria for Evaluating Speeches

What You've Learned

Key Terms

Reflect

Review Questions

PART TWO – Preparing and Presenting

Your Speech

Chapter 5 – Research and Supporting Material

Develop a Research Strategy

Start (and End) with an Audience Analysis

Assess Your Own Knowledge and Skills

Search Print and Online Resources

Interview, If Appropriate

Supporting Your Speech

Five Functions of Support

Forms of Support

Guidelines for Using Facts

Guidelines for Using Statistics

Guidelines for Using Examples

Guidelines for Using Testimony

Guidelines for Using Analogies

Documenting Information Accurately in Your Speech

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 6 – Organizing and Outlining Your Ideas

The Importance of Organizing a Speech

Organizing the Body of Your Speech

Select Your Main Points

Support Your Main Points

Choose the Best Pattern for Organizing Your Main Points

Chronological Organization

Spatial Organization

Cause and Effect

Problem-Solution Organization

Topical Organization

Create Unity Through Connections

Transitions

Internal Previews and Summaries

Constructing an Outline and Speaker’s Notes

The Planning Outline

Speaker’s Notes

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 7 – Introducing and Concluding Your Speech

Introductions

Functions of Introductions

How to Introduce the Same Speech in Different Ways

Developing Effective Introductions

Five Guidelines and Suggestions for Introductions

Common Pitfalls of Introductions

Conclusions

Functions of Conclusions

Developing Memorable Conclusions 241

How to Conclude the Same Speech in Different Ways 248

Common Pitfalls of Conclusions

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 8 – Confidently Delivering Your Message

Choosing the Right Delivery Method

Impromptu Speaking

Extemporaneous Speaking

Using a Manuscript

Memorization

Using Your Voice

Articulation

Pronunciation

Volume

Rate

Pitch

Pauses

Emphasis

Eliminating Nonfluencies

Using Your Body

Gestures

Using Note Cards

Using a Legal Pad, Outline, or Electronic Tools

Physical Movements

Facial Expressions

Eye Contact

Appearance

Communication and Public Speaking Apprehension

Th e Nature of Apprehension

Strategies for Controlling Public Speaking Apprehension

Managing Questions

What You've Learned

Key Terms

Reflect

Review Questions

PART THREE – Types of Public Speaking

Chapter 9 – Informative Speaking

Differentiating Informative, Persuasive, and Entertaining Purposes

Types of Informative Speaking

Speeches of Description

Speeches of Explanation

Speeches of Demonstration

Five Goals of Informative Speaking

Accurate

Objective

Clear

Meaningful

Memorable

Guidelines for Effective Informative Speeches

Consider Your Audience’s Needs and Goals

Consider Your Audience’s Knowledge Level  

Capture Attention and Interest Immediately  

Sustain Audience Attention and Interest by Being Creative,

Vivid, and Enthusiastic  

Cite Your Oral Sources Accurately  

Signpost Main Ideas  

Relate the New with the Familiar  

Use Repetition  

Offer Interesting Visuals

Consider How to Respond to Audience Questions and

Distractions

Ethics of Informative Speaking

What You've Learned

Key Terms

Reflect

Review Questions

Chapter 10 – Persuasive Speaking

The Audience in Persuasive Speaking

Maslow’s Hierarchy of Needs

Elements of Persuasion

Ethos and the Power of the Speaker’s Credibility

Pathos and the Power of Emotion

Logos and the Power of Logical Appeals and Arguments

Mythos and the Power of Narratives

Argument Fallacies  

Focusing Persuasive Messages: Goals, Aims, and Claims

Goals of Persuasion

Persuasive Aims

Types of Persuasive Claims

Organizing Persuasive Speeches

Comparative Advantages

Criteria-Satisfaction

Monroe’s Motivated Sequence

Ethics and Persuasive Speaking

What You've Learned

Key Terms

Reflect

Review Questions

References

Index

Elizabeth Desnoyers-Cola