Preface
Acknowledgements
Introduction
Disclaimer
1. REAL ESTATE INVESTING 101
1.1 Pros of Real Estate Investing
1.2 Cons of Real Estate Investing
1.3 Why College Student Rentals?
1.4 DIY or Outsource Property Management
2. BUYING PROCESS
2.1 Real Estate Agents
2.2 Location-Location-Location!
2.3 Existing, Build, or Lease-Sublease
2.4 Types of Properties
2.5 Making the Offer
2.6 Closing
2.7 Insurance
3. FINANCING
3.1 Credit Rating
3.2 Financing Your First House
3.3 Consider Credit Cards
3.4 Balance Transferring
3.5 Cutting Out the Bank
3.6 Owner Financing
3.7 Assumable Mortgages
3.8 Home Equity Line of Credit (HELOC)
3.9 Refinancing and Interest Rate Changes
3.10 Private Mortgage Insurance (PMI)
3.11 Leverage v. Paydown
4. MANAGEMENT
4.1 Setting the Rent Amount
4.2 Rent Collection
4.3 Bookkeeping
4.4 Taxes
4.5 Unoccupied Over Breaks
4.6 Retention and Renewals
5. MARKETING
5.1 ABC’S of Brand Building
5.2 Showing Ready and First Impressions
5.3 Pictures and Video
5.4 Website
5.5 Social Media
5.6 Current Tenants
5.7 Word-of-Mouth
5.8 Direct Mail
5.9 Google Ads
5.10 Craigslist
5.11 Zillow
5.12 Yard Signs
5.13 More Advertising
6. INITIAL CONTACT, SHOWING, & APPLICATION
6.1 Prescreening
6.2 Showings
6.3 Closing, Application, & Hold Fee
6.4 Feedback and Remedy
6.5 Background and Rental History
7. LEASING PROCESS
7.1 Make it Simple
7.2 Make it Comfortable
7.3 Protect Your Investment
8. MAKE RENT READY
8.1 Kitchen Updates
8.2 Bathroom Updates
8.3 Curb Appeal
8.4 Floor Coverings
8.5 Paint
8.6 Cleaning
8.7 Window Treatments
9. MOVE-IN PROCESS
9.1 Pre-Move-In Process
9.2 Move-In Day
9.3 Safety Checklist
9.4 The Move-In Day Talk
10. MAINTENANCE
10.1 Contractor List
10.2 If it Ain’t Broke
10.3 Responding to Tenant Calls (Re-Active)
10.4 Preventative Maintenance (Pro-Active)
10.5 Appliances
11. TURNOVERS
11.1 Pre-Move-Out
11.2 Move-Out
11.3 Simple Turnover Process Summary
12. EXITING
12.1 Outsourcing Property Management
12.2 Employees
12.3 Partnerships
12.4 Selling
12.5 Owner Financed Sale and Installment
12.6 FSBO v. Real Estate Agent
12.7 Alternative Selling Options
12.8 Financial Independence
7.2 Make it Comfortable
7.3 Protect Your Investment
8. MAKE RENT READY
8.1 Kitchen Updates
8.2 Bathroom Updates
8.3 Curb Appeal
8.4 Floor Coverings
8.5 Paint
8.6 Cleaning
8.7 Window Treatments
9. MOVE-IN PROCESS
9.1 Pre-Move-In Process
9.2 Move-In Day
9.3 Safety Checklist
9.4 The Move-In Day Talk
10. MAINTENANCE
10.1 Contractor List
10.2 If it Ain’t Broke
10.3 Responding to Tenant Calls (Re-Active)
10.4 Preventative Maintenance (Pro-Active)
10.5 Appliances
11. TURNOVERS
11.1 Pre-Move-Out
11.2 Move-Out
11.3 Simple Turnover Process Summary
12. EXITING
12.1 Outsourcing Property Management
12.2 Employees
Partnerships
12.4 Selling
12.5 Owner Financed Sale and Installment
12.6 FSBO v. Real Estate Agent
12.7 Alternative Selling Options
12.8 Financial Independence
Conclusion
Appendix
Glossary
Index