Real World Communication
Author(s): Sarah Z Johnson , Amy Edwards Patterson
Edition: 3
Copyright: 2025
Pages: 364
Edition: 3
Copyright: 2025
Pages: 302
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Appropriate for first- or second-year communications classes, Real World Communication is aimed at adults - those entering college just after high school, and those who have decades of work and life experience already. The text uses a scenario-based approach that asks students to ground their assignments in the real world situations they have experienced or will experience in the future. As well as a thorough introduction to communication theory and terminology, Real World Communication includes units on:
- Managing conflict
- Working in groups
- Communicating across cultures
- Conducting an effective job search
- Interviewing
The text is readable and entertaining, even as it challenges adults to apply communication theory to their own professional, personal, and academic lives. Each unit provides sample assignments, including essays, speeches, and group projects. Supplementary instructor materials are available with book purchase.
Unit 1 Communication Concepts
Chapter 1 An Introduction to Communication Concepts
Becoming More Aware
The Rhetorical Triangle
Scenario 1: A Spill on the Steps
Scenario 2: Lecture on Homelessness
Practice Rhetorical Analysis
Goals of Communication
Convey Information
Maintain Relationships
Types of Communication
Intrapersonal Communication
Interpersonal/Dyadic Communication
Small-Group Communication
Large-Group Communication
Public Communication
Mass Communication
Models of Communication
Linear Model
Transactional Model
Communication as Negotiation
Summary
Chapter 2 Language
Language Is Ambiguous
Connotation and Denotation
Languages Are Constantly Changing
The Rules of Language
Phonological Rules
Semantic Rules
Syntactic Rules
Pragmatic Rules
The Power of Language
What’s in a Name?
Linguistic Relativity
Powerless and Powerful Speech
Crutch Words
Language and Credibility
The Dr. Fox Lecture
Culture and Language
Summary
CHAPTER 3 Listening
A (Problematic) Theory of Listening
How Kids Listen
How Adults Listen
What Gets in the Way of Effective Listening?
Message Overload
Distraction/Preoccupation
Hasty Assumptions
Lack of Effort
Lack of Apparent Advantages
Acoustic Interference/Hearing Problems
Bad Listening Habits in Conversation
Listening Styles
Effective Listening
Informational Listening
Critical Listening
Empathetic Listening
Summary: Listening in a Rhetorical Context
CHAPTER 4 Nonverbal Communication
Scenario
Nonverbal Communication: More Than Words
Functions and Challenges of Nonverbal Communication
Primary Functions of Nonverbal Communication
Contextual Considerations
Categories of Nonverbal Communication
Kinesics
Scenario 1
Scenario 2
Evidence-Based Strategies for Nonverbal Communication
Expectancy Violations Theory
Deception Tracking
Harnessing the Power of Nonverbal Cues
Identification
Immediacy
Measuring and Improving Nonverbal Communication Skills
Summary
UNIT 2 COMMUNICATING YOUR POTENTIAL
CHAPTER 5 The Job Search
It’s Not What You Know . . .
How to Build a Network?
Starting Your Search
Job-Seeker, Know Thyself!
Look for an Employer Rather Than a Job
Traditional Search Methods
Using Social Media
Creating a Resume and Cover Letter
Resumes from a Rhetorical Perspective
Resume FAQ
Top Five Ways to Sabotage Your Resume
Number 5: Bad Document Design
Number 4: Inconsistent Formatting
Number 3: Nonparallel Phrasing
Number 2: Exaggerations, Fibs, and Downright Lies
Number 1: Careless Errors
Writing Your Cover Letter
Summary
CHAPTER 6 The Interview
Types of Interviews
Informational Interview
Performance Review
Grievance Interview
Exit Interview
Employment Interview
Your Role as an Interviewee
Preparing for Your Interview
Part 1: Opening
Making a First Impression
Building Rapport
Part 2: Question and Answer
Ask Your Own Questions
Part 3: Closing
Your Role as an Interviewer
Preparing for the Interview
Opening
Question and Answer
Closing
Different Interview Formats
Online/Virtual Interview
Panel Interview
Summary
UNIT 3 COMMUNICATION AND CONFLICT
CHAPTER 7 The Self, Interpersonal Relationships, and the Nature of Conflict
Part I Communicating the Self—Who Are You?
Self-Concept and Communication
Reflected Appraisal
Self as Ethos: Constructing Self for Communication Purposes
Self-Disclosure and Self-Knowledge
Removing Your Blinders
Part II Self and Others
Proximity
Reciprocal Attraction
Similarity
Complementarity
Capability
Return on Investment
Content and Relational Messages
Considering Your Relational Messages
Metacommunication
Intimacy
Intellectual
Physical
Emotional
Communication Climates
Escalatory Spirals
Nature of Conflict
Scarce Resources
Interdependence
Incompatible Goals or Values
Incompatible Personalities
Summary
CHAPTER 8 Managing Conflict Persuasively
Part I Managing Conflict
Styles of Expressing Conflict
Nonassertion
Direct Aggression
Passive Aggression
Indirect Address
Direct Assertion
The Five Types of Assertion
Methods of Managing Conflict
Conceding
Compromising
Competing
Collaborating
When Conflict Can’t Be “Resolved”
Part II Being Persuasive
Define the Conflict
Know Your Purpose
Analyze Your Audience: Appeal to Pathos
Craft Your Message: Appeal to Logos
Organizing Your Message
Build Your Credibility: Appeal to Ethos
Know Who You Are to Your Audience
Know Your Stuff
Be Fair
Appeal to Authority
Engage Your Audience
Summary
UNIT 4 COMMUNICATING ACROSS CULTURES
CHAPTER 9 Cultural Connections
Logos: Culture as Message
The Digital Culture Revolution
Ethos: Your Personal Cultural Role
Your Digital Cultural Identity
Pathos: Understanding Across Cultures
How Language Creates Reality
The Bypassing Problem
Sapir–Whorf Hypothesis
Differentiated Language: Formality and Informality
Elaborate and Succinct Language
Low-Context and High-Context Cultures
Communication Accommodation Theory
Cultural Communication and Nonverbal Signs
Culture and Paralanguage
Culture and Kinesics
Culture and Proxemics
Culture and Haptics
Culture and Artifacts
Culture and Chronemics
Worldviews and Cultural Communication
Individualism and Collectivism
Gender, Culture, and Communication
Cultural Awareness in the Workplace
Bridging Communication Gaps
Similarities: What We All Share
Summary
CHAPTER 10 Giving an Informative Presentation
What Is an Informative Presentation?
Selecting a Topic
Facing Anxiety
Situational Anxiety
Trait Anxiety
Audience Analysis
Preparing a Speech: The Five Canons of Rhetoric
Canon 1—Invention
Canon 2—Arrangement
Canon 3—Style
Canon 4—Memory
Canon 5—Delivery
Summary
UNIT 5 COMMUNICATION IN GROUPS
CHAPTER 11 Group Dynamics
The Nature of Groups
Interaction
Size
Time
Goals
Five Scenarios for Application
Fundamental Questions of Group Dynamics
Research Question 1. What Forces Bind Members to their Groups?
Research Question 2. Do Groups Influence their Members’ Self-Conceptions?
Research Questions 3. How can Relationships within Groups be Improved?
Types of Group Roles—Formal and Functional
Formal Roles
Functional Roles
Virtual Groups
Summary
CHAPTER 12 Groups in Action
What Are (Good) Groups Good At?
Big Jobs
Achieving Buy-In
Building Camaraderie and Loyalty
Finding Creative Solutions
Being Accurate
What Are Groups Bad At?
Quick Decision-Making
Tracing Responsibility for Failure
Why Groups Fail
The Exploding Group
Interruption
Loaded Language
Obvious Nonverbal Cues
The Imploding Group
Social Loafing
Distraction
Improving Task Groups
Research Question 4. When do Groups Excel at the Tasks they Attempt?
Research Question 5. Who will Lead and Who will Follow?
Power
Legitimate
Coercive
Reward
Expert
Information
Referent
Leadership Qualities
Commitment
Self-Knowledge
Willingness to Look to Others for Support
Being Open to Change
Research Question 6. How do Groups Influence their Members?
Decision-Making Methods: Group versus Mob Decisions
Consensus
Majority Rule
Authority Rule
Groupthink
Summary
Glossary
Index
Appropriate for first- or second-year communications classes, Real World Communication is aimed at adults - those entering college just after high school, and those who have decades of work and life experience already. The text uses a scenario-based approach that asks students to ground their assignments in the real world situations they have experienced or will experience in the future. As well as a thorough introduction to communication theory and terminology, Real World Communication includes units on:
- Managing conflict
- Working in groups
- Communicating across cultures
- Conducting an effective job search
- Interviewing
The text is readable and entertaining, even as it challenges adults to apply communication theory to their own professional, personal, and academic lives. Each unit provides sample assignments, including essays, speeches, and group projects. Supplementary instructor materials are available with book purchase.
Unit 1 Communication Concepts
Chapter 1 An Introduction to Communication Concepts
Becoming More Aware
The Rhetorical Triangle
Scenario 1: A Spill on the Steps
Scenario 2: Lecture on Homelessness
Practice Rhetorical Analysis
Goals of Communication
Convey Information
Maintain Relationships
Types of Communication
Intrapersonal Communication
Interpersonal/Dyadic Communication
Small-Group Communication
Large-Group Communication
Public Communication
Mass Communication
Models of Communication
Linear Model
Transactional Model
Communication as Negotiation
Summary
Chapter 2 Language
Language Is Ambiguous
Connotation and Denotation
Languages Are Constantly Changing
The Rules of Language
Phonological Rules
Semantic Rules
Syntactic Rules
Pragmatic Rules
The Power of Language
What’s in a Name?
Linguistic Relativity
Powerless and Powerful Speech
Crutch Words
Language and Credibility
The Dr. Fox Lecture
Culture and Language
Summary
CHAPTER 3 Listening
A (Problematic) Theory of Listening
How Kids Listen
How Adults Listen
What Gets in the Way of Effective Listening?
Message Overload
Distraction/Preoccupation
Hasty Assumptions
Lack of Effort
Lack of Apparent Advantages
Acoustic Interference/Hearing Problems
Bad Listening Habits in Conversation
Listening Styles
Effective Listening
Informational Listening
Critical Listening
Empathetic Listening
Summary: Listening in a Rhetorical Context
CHAPTER 4 Nonverbal Communication
Scenario
Nonverbal Communication: More Than Words
Functions and Challenges of Nonverbal Communication
Primary Functions of Nonverbal Communication
Contextual Considerations
Categories of Nonverbal Communication
Kinesics
Scenario 1
Scenario 2
Evidence-Based Strategies for Nonverbal Communication
Expectancy Violations Theory
Deception Tracking
Harnessing the Power of Nonverbal Cues
Identification
Immediacy
Measuring and Improving Nonverbal Communication Skills
Summary
UNIT 2 COMMUNICATING YOUR POTENTIAL
CHAPTER 5 The Job Search
It’s Not What You Know . . .
How to Build a Network?
Starting Your Search
Job-Seeker, Know Thyself!
Look for an Employer Rather Than a Job
Traditional Search Methods
Using Social Media
Creating a Resume and Cover Letter
Resumes from a Rhetorical Perspective
Resume FAQ
Top Five Ways to Sabotage Your Resume
Number 5: Bad Document Design
Number 4: Inconsistent Formatting
Number 3: Nonparallel Phrasing
Number 2: Exaggerations, Fibs, and Downright Lies
Number 1: Careless Errors
Writing Your Cover Letter
Summary
CHAPTER 6 The Interview
Types of Interviews
Informational Interview
Performance Review
Grievance Interview
Exit Interview
Employment Interview
Your Role as an Interviewee
Preparing for Your Interview
Part 1: Opening
Making a First Impression
Building Rapport
Part 2: Question and Answer
Ask Your Own Questions
Part 3: Closing
Your Role as an Interviewer
Preparing for the Interview
Opening
Question and Answer
Closing
Different Interview Formats
Online/Virtual Interview
Panel Interview
Summary
UNIT 3 COMMUNICATION AND CONFLICT
CHAPTER 7 The Self, Interpersonal Relationships, and the Nature of Conflict
Part I Communicating the Self—Who Are You?
Self-Concept and Communication
Reflected Appraisal
Self as Ethos: Constructing Self for Communication Purposes
Self-Disclosure and Self-Knowledge
Removing Your Blinders
Part II Self and Others
Proximity
Reciprocal Attraction
Similarity
Complementarity
Capability
Return on Investment
Content and Relational Messages
Considering Your Relational Messages
Metacommunication
Intimacy
Intellectual
Physical
Emotional
Communication Climates
Escalatory Spirals
Nature of Conflict
Scarce Resources
Interdependence
Incompatible Goals or Values
Incompatible Personalities
Summary
CHAPTER 8 Managing Conflict Persuasively
Part I Managing Conflict
Styles of Expressing Conflict
Nonassertion
Direct Aggression
Passive Aggression
Indirect Address
Direct Assertion
The Five Types of Assertion
Methods of Managing Conflict
Conceding
Compromising
Competing
Collaborating
When Conflict Can’t Be “Resolved”
Part II Being Persuasive
Define the Conflict
Know Your Purpose
Analyze Your Audience: Appeal to Pathos
Craft Your Message: Appeal to Logos
Organizing Your Message
Build Your Credibility: Appeal to Ethos
Know Who You Are to Your Audience
Know Your Stuff
Be Fair
Appeal to Authority
Engage Your Audience
Summary
UNIT 4 COMMUNICATING ACROSS CULTURES
CHAPTER 9 Cultural Connections
Logos: Culture as Message
The Digital Culture Revolution
Ethos: Your Personal Cultural Role
Your Digital Cultural Identity
Pathos: Understanding Across Cultures
How Language Creates Reality
The Bypassing Problem
Sapir–Whorf Hypothesis
Differentiated Language: Formality and Informality
Elaborate and Succinct Language
Low-Context and High-Context Cultures
Communication Accommodation Theory
Cultural Communication and Nonverbal Signs
Culture and Paralanguage
Culture and Kinesics
Culture and Proxemics
Culture and Haptics
Culture and Artifacts
Culture and Chronemics
Worldviews and Cultural Communication
Individualism and Collectivism
Gender, Culture, and Communication
Cultural Awareness in the Workplace
Bridging Communication Gaps
Similarities: What We All Share
Summary
CHAPTER 10 Giving an Informative Presentation
What Is an Informative Presentation?
Selecting a Topic
Facing Anxiety
Situational Anxiety
Trait Anxiety
Audience Analysis
Preparing a Speech: The Five Canons of Rhetoric
Canon 1—Invention
Canon 2—Arrangement
Canon 3—Style
Canon 4—Memory
Canon 5—Delivery
Summary
UNIT 5 COMMUNICATION IN GROUPS
CHAPTER 11 Group Dynamics
The Nature of Groups
Interaction
Size
Time
Goals
Five Scenarios for Application
Fundamental Questions of Group Dynamics
Research Question 1. What Forces Bind Members to their Groups?
Research Question 2. Do Groups Influence their Members’ Self-Conceptions?
Research Questions 3. How can Relationships within Groups be Improved?
Types of Group Roles—Formal and Functional
Formal Roles
Functional Roles
Virtual Groups
Summary
CHAPTER 12 Groups in Action
What Are (Good) Groups Good At?
Big Jobs
Achieving Buy-In
Building Camaraderie and Loyalty
Finding Creative Solutions
Being Accurate
What Are Groups Bad At?
Quick Decision-Making
Tracing Responsibility for Failure
Why Groups Fail
The Exploding Group
Interruption
Loaded Language
Obvious Nonverbal Cues
The Imploding Group
Social Loafing
Distraction
Improving Task Groups
Research Question 4. When do Groups Excel at the Tasks they Attempt?
Research Question 5. Who will Lead and Who will Follow?
Power
Legitimate
Coercive
Reward
Expert
Information
Referent
Leadership Qualities
Commitment
Self-Knowledge
Willingness to Look to Others for Support
Being Open to Change
Research Question 6. How do Groups Influence their Members?
Decision-Making Methods: Group versus Mob Decisions
Consensus
Majority Rule
Authority Rule
Groupthink
Summary
Glossary
Index

