Rethinking the Business of Aging
Author(s): Nancy A Swanger , Darcie Bagott
Edition: 1
Copyright: 2021
Rethinking the Business of Aging explores the growing hospitality segment of senior living community operations and management. Readers will gain valuable insight, at an introductory level, about what it takes to run a resident-centered, yet profitable, senior living community. With the explosion coming in demand for lifestyle wellness options for the world’s aging population, now is the time for people to position themselves in this industry that combines a residential experience, a care component, and hospitality-style service and amenities. The opportunity for community leaders to operate three business types under one roof presents an exciting, and lucrative, career path for those choosing senior living management.
Module 1 – So What is Senior Living?: Foundations
Module 2 – It's a Wonderful Life: Care and Services
Module 3 – The Show Must Go On: Operations Management
Module 4 – No Margin, No Mission: Financial Management
Module 5 – Risky Business: Risk and Regulations
Module 6 – Fill 'er Up: Sales and Marketing
Module 7 – A Home without the Hassle: Buildings, Systems, and Maintenance
Module 8 – Wired!: Technology
Module 9 – The Coach Makes the Difference: Leadership
Module 10 – Career Opportunities
Dr. Nancy Swanger is the Founding Director of the Granger Cobb Institute for Senior Living, which is housed in the School of Hospitality Business Management. She is also the Associate Dean for Inter-College Partnerships in the Carson College of Business at Washington State University. In addition to her administrative duties, she teaches various courses in the curriculum—professional development, senior living operations, and special topics focusing on current trends or industry issues. Nancy has extensive restaurant experience as a co-worker, manager, district manager, and owner. She and her husband, Larry, owned and operated up to eight Subway restaurants from 1988-2017, and they own two independent concepts in Moscow, Idaho—Gambino’s and the Varsity Diner. Her research interests lie in the areas of senior living, quick-serve restaurant operations, food safety/sanitation, and hospitality curriculum. Prior to coming to WSU, Nancy taught at the University of Idaho and Lewis-Clark State College. The Swangers, who reside in Troy, Idaho, have four children and four grandchildren.
Darcie Bagott works as a program specialist for the Granger Cobb Institute for Senior Living which is housed in the School of Hospitality Business Management of the Carson College of Business at Washington State University. She has worked for WSU for seven years. She is originally from northwest Washington, but has lived in the town of Palouse for over 24 years. She has a bachelor of arts degree from Eastern Washington University. When she isn't working, she enjoys volunteering in her community, gardening and spending time with her family in Palouse, Washington.
Rethinking the Business of Aging explores the growing hospitality segment of senior living community operations and management. Readers will gain valuable insight, at an introductory level, about what it takes to run a resident-centered, yet profitable, senior living community. With the explosion coming in demand for lifestyle wellness options for the world’s aging population, now is the time for people to position themselves in this industry that combines a residential experience, a care component, and hospitality-style service and amenities. The opportunity for community leaders to operate three business types under one roof presents an exciting, and lucrative, career path for those choosing senior living management.
Module 1 – So What is Senior Living?: Foundations
Module 2 – It's a Wonderful Life: Care and Services
Module 3 – The Show Must Go On: Operations Management
Module 4 – No Margin, No Mission: Financial Management
Module 5 – Risky Business: Risk and Regulations
Module 6 – Fill 'er Up: Sales and Marketing
Module 7 – A Home without the Hassle: Buildings, Systems, and Maintenance
Module 8 – Wired!: Technology
Module 9 – The Coach Makes the Difference: Leadership
Module 10 – Career Opportunities
Dr. Nancy Swanger is the Founding Director of the Granger Cobb Institute for Senior Living, which is housed in the School of Hospitality Business Management. She is also the Associate Dean for Inter-College Partnerships in the Carson College of Business at Washington State University. In addition to her administrative duties, she teaches various courses in the curriculum—professional development, senior living operations, and special topics focusing on current trends or industry issues. Nancy has extensive restaurant experience as a co-worker, manager, district manager, and owner. She and her husband, Larry, owned and operated up to eight Subway restaurants from 1988-2017, and they own two independent concepts in Moscow, Idaho—Gambino’s and the Varsity Diner. Her research interests lie in the areas of senior living, quick-serve restaurant operations, food safety/sanitation, and hospitality curriculum. Prior to coming to WSU, Nancy taught at the University of Idaho and Lewis-Clark State College. The Swangers, who reside in Troy, Idaho, have four children and four grandchildren.
Darcie Bagott works as a program specialist for the Granger Cobb Institute for Senior Living which is housed in the School of Hospitality Business Management of the Carson College of Business at Washington State University. She has worked for WSU for seven years. She is originally from northwest Washington, but has lived in the town of Palouse for over 24 years. She has a bachelor of arts degree from Eastern Washington University. When she isn't working, she enjoys volunteering in her community, gardening and spending time with her family in Palouse, Washington.