Risk Communication: Community Relations Efficacy or Calamity?

Sample

Risk communication is as old as human society. It, along with its partner, risk management, is qualitatively fundamental to the human condition. By that reasoning, society can be defined as the collective management of risk. Societies, communities, small groups, and even individuals that manage and communicate best about risks seem to be safer, healthier, and have a better quality of life. The successful ones are more efficacious, and more effective in assessing and responding to risks, than those who are less adept.