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Success: The Ultimate Guide to College, Career, & Personal Excellence

Author(s): Sara R Adams Centeno

Success: The Ultimate Guide to College, Career, and Personal Excellence sparks the reader's intrinsic motivation to unleash their full potential by implementing research based strategies in metacognition, effective communication, goal setting, time management, growth mindset, wellness, stress reduct...

Marketing Principles for Entrepreneurs

Author(s): Lei Shi

This textbook is written to be brief and straight to the point, because it is intended for entrepreneurs to use as a manual of marketing principles for battling business competitors as if they were fighting a marketing war. Entrepreneurs running private start-up companies in a marketing war might no...

Contemporary Argumentation and Rhetoric

Author(s): Michael Korcok, Andrea Thorson

An introductory course in argumentation and rhetoric gives students the tools with which to improve their critical thinking abilities and with which to communicate that thinking in an effective manner. Effective critical thinking is necessary to understand ourselves and the world. Without effective ...

An Introduction to Business: From a North Carolina Perspective

Author(s): Devon Hall

An Introduction to Business: From a North Carolina Perspective is an introductory textbook specifically written for North Carolina community college business students. Like other introductory textbooks, An Introduction to Business: From a North Carolina Perspective introduces business concepts from ...