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Linear Algebra

Author(s): Kaiming Zhao

This book is intended as a textbook for a one-term undergraduate second linear algebra course which prepares students for both applied mathematics and pure mathematics, in particular, for Galois Theory. The students are assumed to have some knowledge on calculus, linear systems, determinates and mat...

Fans, Athletes, and Twitter: Analyzing Twitter for (Para) Social Relationship Building

Author(s):

Sample On October 31, 2011, NBA Superstar Kevin Durant tweeted the following: “This lockout is really boring … anybody playing fl ag football in Okc ... I need to run around or something!” (Boren, 2011, para. 2). It didn’t take long for fans to respond to Durant’s call for something to do. Accord...

Topics in Finite Groups

Author(s): Gail Gallitano, Shiv Gupta

Topics in Finite Groups introduces the basic concepts of Group Theory and is rich in illustrative examples which will help the readers to understand and appreciate this beautiful area of mathematics. The topics discussed include Permutation Groups and Sylow Theorems, Representation and Characters, S...

Marketing Research and Decision Analysis: A Book of Cases

Author(s): R. MICHAEL LATTA

Effective Business Decision Making involves the following elements: Identify Your Goal and Associated Strategy Gather Information to Identify Options, Problems, and Opportunities Identify the Consequences of Decisions Make the Best Decision. Evaluate Decision Effectiveness. Market...

Photo Op: Natural Disasters and Public Relations

Author(s):

Abstract Rhythm Peterson is interim director of social media for a national campaign and faced with the dilemma of how to accurately represent Governor Morgan Reynolds who is running for vice president. Rhythm is conflicted between the pressure to provide a favorable representation of Governor Re...

Starting the Dialogue: Perspectives on Technology and Society

Author(s): Marie Hoepfl, James Byron Houser, Brian Raichle

Starting the Dialogue: Perspectives on Technology and Society focuses on artifacts and processes that make up the human¬made world and the societal implications of their use. This book is designed to promote reflection and discussion by using multiple examples of current technologies, which serve to...

Wrestling with Team Conflict

Author(s):

Abstract Tony and his friends have been wrestling together since they were ten years old. At the start of their sophomore year, Tony is named team captain. Tony is thrilled, but soon realizes that being team captain has changed his relationship with his friends. Instead of always joking around on...

OpenStax Chemistry: Atoms First 2e softcover prints in 2 parts

Author(s):

"Chemistry: Atoms First 2e is a peer-reviewed, openly licensed introductory textbook produced through a collaborative publishing partnership between OpenStax and the University of Connecticut and UConn Undergraduate Student Government Association. This text is an atoms-first adaptation of OpenStax C...