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First Generation Stories for Success

Author(s): George Pacheco Jr.

You will want to read this book. Students and anyone who works on any college or high school campus will find value in this book.  First-generation college student numbers are on the rise all over the United States. Many institutions are already over the 50% first-generation college student thres...

Ethical Leadership: Theory to Practice

Author(s): Barry L Boyd, Jennifer R Strong

Unprecedented rates of change, crises, imbalance and unrest find our world in need of strong and moral leaders. Students now, more than ever, should equate effective leadership with ethical leadership.Ethical Leadership: Theory to Practice is a unique text that takes students from the big ethical qu...

Human Physiology

Author(s): Paul Pillitteri

This text is designed for pre-allied health courses fulfilling the Human Physiology prerequisite for programs such as nursing, physician assistant, and physical therapy. The content and level of the material presented is based off of discussions with nursing, PA, and PT faculty. Focused, and detaile...

Integrated Marketing Communications: Advertising, Public Relations, and More

Author(s): Denise T. Ogden, James R. "Doc" Ogden

INTEGRATED MARKETING COMMUNICATIONS: ADVERTISING, PUBLIC RELATIONS, AND MORE seeks to broaden the conceptual understanding of integrated marketing communications. The text provides a framework for the development of an integrated marketing communication plan that can be managed utilizing a marketing...

Introduction to Education: Choosing to Teach

Author(s): Suzanne L. Krogh, Lynda Fielstein, Patricia H. Phelps, Richard Newman

INTRODUCTION TO EDUCATION: CHOOSING TO TEACH offers a glimpse of what it is like to be a teacher in today’s schools and classrooms. Students are introduced to foundational teaching con­cepts and then shown how these theories can be applied in their own classrooms. Students will consider what it mean...

Leadership: A Practical Guide to Leading

Author(s): Roosevelt Barfield

This book is designed as a course in teaching leadership concepts and how to evaluate your tendencies as a leader using practical exercises and lessons learned. It can use I whole or in part for academic, the business world, nonbusiness entities to provide a baseline for developing effective leaders...