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Starting Your Marketing
Author(s): Matthew A. Gilbert
In an era dominated by the relentless rise of social media marketing and the advent of artificial intelligence, the influence of marketing has never been more profound. Individuals now encounter up to 10,000 advertisements daily, underscoring the explosion of marketing channels and the sophisticatio...
MBA 760A Pricing Strategy
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Leadership for the Now
Author(s): Catherine M Rymsha, Lisa Kahle-Piasecki
Leadership for the Now is the definitive guide for emerging leaders seeking to navigate the complexities of today's dynamic and ever-changing world. This textbook provides a comprehensive and insightful exploration of the multifaceted nature of leadership, emphasizing the essential skills and attrib...
Introduction to Programming Languages: Programming in C, C++, Scheme, Prolog, C#, and Python
By: Yinong Chen
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Introduction to Programming Languages: Programming in C, C++, Scheme, Prolog, C#, and Python
Author(s): Yinong Chen
Introduction to Programming Languages: Programming in C, C++, Scheme, Prolog, C#, and Python takes a balanced approach to teaching programming paradigms, principles, and the language mechanisms while focusing on language constructs and programming skills. It is intended for a course where students h...
Homeland Security and Terrorism
Author(s): Daya Nand
This book is essential for experienced cybersecurity experts, university professors, and students conducting research in the field of cybersecurity and AI related to Homeland Security. It is also valuable for observers interested in understanding and preparing for the significant changes that will i...
Understanding Engineering Economy: A Practical Approach
Author(s): Khokiat Kengskool
New Edition Now Available!Understanding Engineering Economy: A Practical Approach provides a comprehensive overview of economic and financial decision-making methods for a diverse range of engineering disciplines. Now delivered in an interactive and immersive online format, the title addresses real-...