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Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era
Author(s): THOMAS R. FLYNN, James R. Smith, Michael Walsh
Second Edition Coming Soon!The entire Integrated Marketing Communication ecosystem is alive 24/7 every day. Data skills and knowing metrics are more important than ever.Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era is a data-driven, consumer centric approach tha...
Communicating in Your Personal, Professional and Public Lives
Author(s): Sara Weintraub, Candice Thomas-Maddox, Kerry Byrnes
Communication is everywhere in our daily lives. Whether we are interacting with a friend or with a supervisor, in today’s society, the ability to communicate effectively is imperative. Communicating in Your Personal, Professional & Public Lives covers a wide range of relevant topics that provide ...
Reading Strategies for Spanish Speakers
Author(s): Susan Lenski, Fabiola Ehlers-Zavala
Reading Strategies for Spanish Speakers by Susan Davis Lenski and Fabiola Ehlers-Zavala, provides strategies for classroom teachers, bilingual teachers, and paraprofessionals who have Spanish-speaking students to teach reading strategies in both English and Spanish. This book was developed on the pr...
Nonverbal Communication for a Lifetime
Author(s): Diana K. Ivy, Shawn Wahl
Designed to fuse a unique balance of theory and application, Nonverbal Communication for a Lifetime translates academic material based on sound research and theory into meaningful applications for the reader to utilize throughout life.The publication extends learning activities by including What Wou...
Improving Writing K-8: Strategies, Assessments, Resources
Author(s): Susan Lenski, Jerry Johns
Improving Writing: Resources, Strategies, and Assessments, by well-known and trusted authors Susan Davis Lenski and Jerry L. Johns, provides teachers with all the background they need to help students improve their writing skills.A variety of strategies, assessment ideas, and resources will meet div...
Human History and Divine Love: An Introduction to the Old Testament, Preliminary Edition
By: Elizabeth Koroma
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Experiments in the Determination of Mechanical Behavior of Engineering Materials
By: Richard Queeney, Albert E Segall, ANDREA CHOPERENA GUERRA
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Dancing with Data
Author(s): Active Learning Lab
Backflow Prevention: Theory and Practice
Author(s): University Of (Treeo) Florida
Backflow Prevention: Theory and Practice is a comprehensive education in the fundamentals of backflow that serves as both textbook and reference manual for working with potable and non-potable water supply systems. Chapters include coverage of the essentials of backflow and an exploration of the as...